Overview

RealFoyer brings a branded website, IDX/MLS property search, lead capture, CRM routing and marketing tools together for agents, teams and brokerages in the United States and Canada. That breadth is useful for an agent who would otherwise assemble separate services for a website, search and promotion. The key qualification is local listing coverage: Toronto Regional Real Estate Board and MLS PIN are connected, while other boards on the maker’s list are roadmap items. Agents who depend on another board should choose a service with confirmed coverage for their market.

Key features

Website, search and lead handling

Starter includes a custom domain with SSL, ready-made themes, a CMS, blog and community pages. Its property search supports maps, polygon searches and natural-language queries, giving visitors several ways to narrow listings. Lead capture is paired with routing to Follow Up Boss, GoHighLevel, HubSpot, Salesforce, Zoho, Zapier, Make or another CRM through a webhook. That makes RealFoyer a more practical fit for agents who want to keep an existing CRM than for those seeking proof of a deeper native CRM feature set.

AI marketing and mobile

AI marketing can produce captions, listing copy, images, reels and flyers, with drafts available for agents to review and edit. A Brand Kit and social publishing round out the workflow; Facebook, Instagram, LinkedIn and X publishing includes scheduling. The agent mobile app covers leads, lead activity, tasks, property information and notifications, useful for keeping up with enquiries away from a desk. Starter’s batch email allowance is 500 per day and 5,000 per month, so agents with larger mailing lists or frequent campaigns need to plan around the cap.

Security and data portability

The privacy policy says safeguards may include access controls, authentication, encryption in transit, infrastructure security, logging, monitoring, backups and role-based permissions. Customers can export leads and enquiries in full at any time. Those measures and the export option address important operational concerns, though they do not remove the need to assess whether the MLS connection and plan limits suit a particular business.

Pricing

RealFoyer is paid software with a 14-day free trial and no free plan. Starter costs 39.00 USD per month, billed monthly, and includes 1,000 RF Credits per month. It also includes the website and search tools, lead routing, agent mobile app, and the 500-per-day and 5,000-per-month email allowances. The plan supports 2 users, making it a fit for an individual agent or a very small operation, not a growing team that needs more seats.

Pro, Growth and Team have custom pricing. Pro adds AI-powered CRM, email marketing, connected communication, advanced real estate tools, and advanced marketing and analytics. Growth is aimed at businesses needing paid advertising, advanced automation, advanced IDX, marketing workflow and advanced analytics. Team adds team and brokerage CRM, roles and permissions, brokerage management, shared marketing, team analytics and team automation. These higher tiers address needs beyond Starter’s two-user setup, but buyers will need a quote to compare their cost.

Platforms

RealFoyer supports web, Android and iOS. Its agent mobile app focuses on leads, activity, tasks, property information and notifications, complementing the website-oriented tools available in the platform.

Who it's for

RealFoyer is a sensible shortlist choice for an agent or small brokerage that wants a website, listing search, lead routing and marketing tools together, particularly if it already uses one of the supported CRMs. It is a weaker fit for agents outside the two connected MLS markets, teams needing more than two users on the entry plan, or marketers whose email volume exceeds Starter’s caps.

Pros and cons

Pros

Broad Starter bundle: a custom-domain site, property search, lead capture, CRM routing, AI marketing and a mobile app are included together.
Flexible lead routing: connections to named CRMs and a webhook option let agents preserve an existing lead system.
Reviewable AI output: agents can edit drafts before publishing marketing content.
Full lead and enquiry exports: customers can retrieve their records at any time.

Cons

Narrow live MLS coverage: only Toronto Regional Real Estate Board and MLS PIN are connected today; other listed boards remain roadmap items.
Starter has tight operating ceilings: two users and monthly and daily email caps may constrain teams and high-volume campaigns.
Upper-tier costs require a quote: Pro, Growth and Team cannot be compared on price without custom pricing.

Alternatives

Agentsite is worth considering for an agent who wants to start with a free plan offering a contact form, lead capture and up to five posts, with AI excluded. RealBuilder Web offers a 14-day free period with limited features and one user before payment is due at launch, making it an option for a one-user website project that can begin with a trial. iHOUSEweb has Android, iOS and web support and plans priced at 149.98 USD per month for Agent Pro and 199.98 USD per month for Team Pro; some MLSs charge additional fees. Placester charges 5.00 USD per month for each active site, prorated for time used, which may suit buyers who want charges tied to launched agent websites. BoomTown is another paid option with user-counted plans, from two users on Launch to five on Core and 10 or 25 on Grow.

RealtySuite has a free hosted website on a RealtySuite subdomain, with manual properties and no live MLS connection required, a different starting point for agents who do not need a live MLS feed. AgentFire offers a Team Link plan for 5.00 USD per month per user, aimed at personalized landing pages and lead attribution. Openfront Law Firm is also among the alternatives.

Readers comparing categories can browse Real Estate Website Builders and Real Estate CRM Software.

Verdict

Choose RealFoyer if you want a single platform for a real estate website, property search, lead routing and AI marketing, and Toronto Regional Real Estate Board or MLS PIN coverage works for your business. The main reason to look elsewhere is the limited live MLS footprint; Starter’s two-user and email limits are additional constraints to weigh before committing.

	Easy Agent PRO	RealFoyer
Free plan	No	No
Free trial		Yes
Paid from	$229/mo	$39/mo
Platforms	Web	Android, iOS, Web
Free plan	No	No
Property listings	Yes	Yes
Property search	Yes	Yes
IDX integration	Yes	Yes
Lead capture tools	Yes	Yes
Paid from		39 /mo
Custom domain		Yes
Team users		2 users

Easy Agent PRO vs RealFoyer

Easy Agent PRO

RealFoyer