Overview

LinkTrust brings campaign measurement, lead routing, and partner monetization into one platform. It best suits agencies, affiliate networks, advertisers, publishers, and marketing teams managing performance campaigns across those workflows. Its broad toolkit is compelling for that mix, but custom pricing and a tightly capped trial make it harder to assess against a larger program before committing.

Key features

Tracking covers impressions, clicks, and conversions across CPA, CPC, CPL, and CPI campaigns. Teams working across several performance models can use one system to follow campaign activity and outcomes. Real-time lead collection, filtering, and routing add field validation, smart routing, ping post, and ping tree features, making LinkTrust relevant where lead handling is part of campaign operations rather than a separate task.

LinkTrust Intel screens affiliate websites and monitors risky content, keywords, traffic sources, and compliance violations. That gives networks and advertisers a way to add affiliate screening to their partner workflow. A partner portal supports that broader setup; API access covers reporting, affiliate, and advertiser data.

Integrations include HubSpot, Salesforce, Shopify, WooCommerce, Invoca, IPQS, TrustedForm, Stripe, and PayPal. This range connects campaign operations with CRM, commerce, call tracking, verification, and payment services. LinkTrust is cloud-based on AWS infrastructure, and its homepage states 98.9% uptime. All plans include a free onboarding session; onboarding services cover configuration, white labeling, campaign setup, training, and data migration. Live support is offered by chat, email, and phone, though Quick Start includes email support only.

Pricing

LinkTrust has no general free plan, and its ongoing pricing is custom. The 14-day Quick Start trial provides one campaign, 1,000 clicks per month, and three affiliates, with basic features and a small allocation before charges begin. That is enough to explore a narrow setup, but teams with several campaigns or a larger partner roster may find the limits too restrictive to evaluate their real workload. Quick Start lists email support; all plans include a free onboarding session.

The Monetization program is free to join and test, with contextual ad units and payment on a cost-per-click basis. It is a distinct option for publishers seeking monetization, rather than a substitute for a paid campaign-tracking plan. No seat limit or renewal term is stated for either offering.

Platforms

LinkTrust runs on web and provides API access. Its AWS-based cloud infrastructure and API support teams that need browser access or programmatic connections to reporting, affiliate, and advertiser data.

Who it's for

LinkTrust fits agencies, affiliate networks, advertisers, publishers, and marketing teams that need performance tracking alongside lead distribution or partner monetization. Its strongest case is for organizations that can use several of those capabilities together. A team looking only for lead routing may prefer a narrower tool, while a program that needs to test multiple campaigns and affiliates should account for the Quick Start caps and custom ongoing pricing.

Pros and cons

Pros: Tracks four campaign models and combines attribution with real-time lead filtering and routing, so teams can manage both campaign results and lead flow in one platform.
Pros: Affiliate screening monitors content, keywords, traffic sources, and compliance violations, giving networks and advertisers dedicated oversight tools.
Pros: API access, a partner portal, and integrations spanning CRM, commerce, verification, and payments support connected partner operations.
Cons: Ongoing pricing is custom, making costs harder to compare before engaging with the provider.
Cons: Quick Start is limited to one campaign, 1,000 monthly clicks, and three affiliates for 14 days, which constrains evaluation of larger programs.
Cons: Quick Start support is email-only, while live chat and phone support are described for the broader service.

Alternatives

For a lead-routing-focused workflow, Badger Lead Routing is a paid option with a free trial and Android, iOS, web, Windows, and API support; its listed plan starts at 16.00 USD per month billed annually, with a five-license minimum. Lead Prosper supports API and web and has an Essentials option at 0.00 USD per month with ticket support from 9AM–9PM EST and YouTube and HelpDesk self-support, alongside a listed plan starting at 500.00 USD per month. SalesExec is another paid option with a free trial and Android, iOS, web, and API support; its listed additional active user plan is 72.00 USD per month per active user.

ActiveProspect has a free plan, API and web support, and a Self-Service option starting at 10.00 USD per month that can be canceled anytime. Lucep offers custom pricing based on selected channels, campaign duration, and volume, with Android, iOS, web, and API support and a free trial. Breadcrumbs has a free plan for up to 10,000 contacts, but its free tier is test mode and cannot sync scores back to the data source; its PRO plan starts at 400.00 USD per month.

noCRM.io is a paid option with a free trial and web, iOS, and Android support. QuickOn has a free plan capped at 100 leads per month, one lead source, one project, and community support, with API and web support. For broader category browsing, see Lead Management Software and Affiliate Marketing Software.

Verdict

Choose LinkTrust if your team needs campaign tracking, lead distribution, and affiliate oversight in the same partner-marketing operation. The range of campaign models and routing tools is its clearest advantage. Look elsewhere if you need a transparent recurring price or a trial large enough to represent a multi-campaign program.

	LinkTrust	Shortly
Free plan		Yes
Free trial	Yes	Yes
Platforms	api, Web	extension, Web
Free plan	No	Yes
Partner portal	Yes	Yes
Fraud prevention	Yes
API access	Yes
Partner limit		50 partners

LinkTrust vs Shortly

LinkTrust

Shortly