Lumen5 vs Pencil
| Lumen5 | Pencil | |
|---|---|---|
| Free plan | Yes | No |
| Free trial | No | Yes |
| Paid from | Free | $11/mo |
| Open source | No | No |
| Platforms | Web | Web |
| Free plan | Yes | No |
| Paid from | — | 11 /mo |
| Brand kit | — | Yes |
Both are listed in Best Video Ad Maker Software. On Specifiction, Lumen5 scores higher on our published basis.