Bluefin Marketplace

Spec sheet

Purpose

Bluefin Marketplace is a web-hosted classified platform for publishers to publish digital classifieds and compete with online classified vendors.Read 4 Oct 2026 · getbluefin.com

Audience

Bluefin describes its advertising technology solutions as built for community newspaper publishers.Read 4 Oct 2026 · getbluefin.com

Privacy

Anonymous contact lets sellers keep their information confidential from buyers during negotiations.Read 4 Oct 2026 · getbluefin.com

Support

Bluefin says its experienced team provides customer service and technical support, along with system migration and deployment assistance.Read 4 Oct 2026 · getbluefin.com

Headquarters

Andover, MassachusettsRead 28 Sep 2026 · getbluefin.com

Founded

2007Read 28 Sep 2026 · getbluefin.com

Ad sources

Marketplace can publish ads from call center systems, banner ads, third-party affiliate feeds, and other publications.Read 4 Oct 2026 · getbluefin.com

Buyer tools

Buyers can save selected listings to review later.Read 4 Oct 2026 · getbluefin.com

Company history

A Bluefin company announcement says Bluefin Technology Partners was founded in January 2005.Read 4 Oct 2026 · getbluefin.com

Moderation

Each results page includes links for users to report inappropriate or offensive listings.Read 4 Oct 2026 · getbluefin.com

Promotions

Sellers can buy sponsored keyword placement and featured-ad placement within a category.Read 4 Oct 2026 · getbluefin.com

Related product

Marketplace incorporates upsells and ad enhancements purchased through Bluefin Place Ad into listings.Read 4 Oct 2026 · getbluefin.com

Search

Integrated search covers private-party listings and commercial inventory from optional third-party data feeds.Read 4 Oct 2026 · getbluefin.com

Selling options

Listings can offer “Buy It Now” and “Make an Offer” options.Read 4 Oct 2026 · getbluefin.com

Storefronts

Advertisers with multiple listings can use e-commerce storefronts and merchant branding.Read 4 Oct 2026 · getbluefin.com

Plans and prices

Every Bluefin Marketplace plan and price →

Where Specifiction places it

• Classifieds Software#23 of 267.2