Brightside AI
brside.com
What it is
Brightside AI is a web-based security awareness and attack simulation platform for organizations. Its simulations include phishing, voice phishing, combined voice-and-email attacks, and audio deepfakes; video deepfake exercises are offered as a managed service. AI can tailor attacks to employees' roles and context and generate spear-phishing scenarios. Training includes chat-based and gamified courses, with relevant micro-learning assignable after a failed simulation. Vishing campaigns can use live AI conversations, custom caller personas, multilingual voices, voice cloning, and hybrid email attacks. Reporting tracks actions such as opens, clicks, credential submissions, and reports, with custom reporting available. Google Workspace and Microsoft 365 integrations support deployment and automated user provisioning; custom HR connectors are available on demand. A Gmail add-on lets employees report suspicious email and accesses a message only when the employee chooses to report it. Brightside describes its operations as GDPR-compliant and individual employee results as sensitive data. The Start plan is free and includes courses; a free trial is available by request. Listed paid plan rates include €1 per month for standalone Vishing, €0.50 per seat per month for Basic, and €1.30 per seat per month for Pro.
Spec sheet
- Purpose
- Brightside is an AI-powered security awareness and attack simulation platform for organizations.Read 2 Oct 2026 · brside.com
- Product
- Brightside AI is a Swiss platform for AI-powered security-awareness training and simulated phishing, vishing and deepfake attacks.Read 15 Oct 2026 · brside.com
- Audience
- The site presents the platform for security teams and CISOs and lists finance, healthcare, hospitality, and technology industry pages.Read 2 Oct 2026 · brside.com
- API
- Brightside’s terms define the platform as including administrator and participant applications, integrations and APIs; automated access must use documented APIs.Read 15 Oct 2026 · brside.com
- Integrations
- The maker lists pre-built Google Workspace and Microsoft 365 integrations, with custom HR connectors available on demand.Read 15 Oct 2026 · brside.com
- Headquarters
- Prilly, Vaud 1008, SwitzerlandRead 28 Sep 2026 · brside.com
- AI spear-phishing
- Its AI OSINT feature matches employees with attacks using their role and context and scales difficulty with the NIST Phish Scale.Read 15 Oct 2026 · brside.com
- Attack simulations
- The platform offers phishing, voice phishing (vishing), hybrid voice-and-email, and audio deepfake simulations; video deepfake simulations are described as a managed service.Read 2 Oct 2026 · brside.com
- Automated remediation
- A failed simulation automatically assigns a targeted micro-learning module for the attack vector involved.Read 15 Oct 2026 · brside.com
- Awards
- The company’s about page lists Tech4Trust winner, PwC SecTech Award and Venture finalist honors, all in 2024.Read 15 Oct 2026 · brside.com
- Company facts
- LinkedIn lists Brightside Technologies SA as privately held, founded in 2023, headquartered in Prilly, Vaud, with 11–50 employees.Read 15 Oct 2026 · linkedin.com
- Company legal name
- The legal entity is Brightside Technologies SA, doing business as Brightside AI, registered in Switzerland.Read 15 Oct 2026 · brside.com
- Customer responsibility
- Customers must have legal authority, employee notices and required consents before running simulations or cloning an identifiable person’s voice.Read 15 Oct 2026 · brside.com
- Documentation
- The terms refer to platform user guidance called Documentation, but no public developer documentation or SDK is identified there.Read 15 Oct 2026 · brside.com
- Funding
- GGBa reported on 11 June 2024 that Brightside AI won Tech4Trust season 5 and had closed a USD 1 million deal with Social Links.Read 15 Oct 2026 · ggba.swiss
- Funding records
- Dealroom lists a November 2023 USD 1 million Social Links seed round and a June 2024 Trust Valley grant, with Lausanne as headquarters.Read 15 Oct 2026 · app.dealroom.co
- G2 integrations
- G2 lists Google Workspace, Microsoft, Okta and Vanta as four Brightside AI integrations.Read 15 Oct 2026 · g2.com
- Gamification
- Chat-based lessons use mini-games, challenges and achievement badges, with Brighty as the learning companion.Read 15 Oct 2026 · brside.com
- Gmail add-on
- Brightside Report Phishing lets employees report a suspicious email from Gmail, and the page says the add-on only accesses an email when the employee chooses to report it.Read 2 Oct 2026 · brside.com
- Gmail reporting add-on
- The reporting add-on lets employees submit a suspicious Gmail message with one click, after which Brightside scans and classifies it.Read 15 Oct 2026 · brside.com
- Hybrid attacks
- A campaign can pair an AI phone call with a trackable phishing email to test multi-channel resistance.Read 15 Oct 2026 · brside.com
- Integration roadmap
- The site says 36+ integrations are coming soon.Read 2 Oct 2026 · brside.com
- Licence
- The service is proprietary: Brightside retains ownership of the platform, documentation, courses and templates, and forbids copying or reverse engineering.Read 15 Oct 2026 · brside.com
- Limit: interface maturity
- A G2 reviewer says the digital-footprint area lacks a business-ready interface and that chat functionality is not always useful.Read 15 Oct 2026 · g2.com
- Limit: performance
- A G2 reviewer reports that the dashboard can sometimes load slowly.Read 15 Oct 2026 · g2.com
- Operational limits
- Terms warn that simulations may not reach every participant, service availability is not guaranteed, and AI scoring can be inaccurate.Read 15 Oct 2026 · brside.com
- Personalization
- Its AI matches employees with role- and context-relevant attacks and can generate spear-phishing scenarios.Read 2 Oct 2026 · brside.com
- Phishing simulations
- The platform creates role-relevant phishing campaigns, including business-email-compromise and vendor-impersonation scenarios.Read 15 Oct 2026 · brside.com
- Praise: awareness impact
- Reviewers say digital-footprint visibility, phishing tests and deepfake demonstrations increased employee cybersecurity awareness.Read 15 Oct 2026 · g2.com
- Praise: setup
- G2 reviewers repeatedly describe setup or onboarding as easy and smooth.Read 15 Oct 2026 · g2.com
- Praise: support
- G2 reviewers repeatedly praise Brightside’s accessible, responsive customer support and clear presentations.Read 15 Oct 2026 · g2.com
- Privacy compliance
- The about page says the service operates in a GDPR-compliant manner and treats individual employee results as sensitive data.Read 15 Oct 2026 · brside.com
- Rating on G2
- 4.4 out of 5 from 6 reviewsRead 15 Oct 2026 · g2.com
- Reporting
- Administrators can track deliveries, opens, clicks, credential submissions and reports, with custom reporting and exports.Read 15 Oct 2026 · brside.com
- Security and privacy
- Brightside describes its operations as GDPR-compliant and says individual employee results are treated as sensitive data.Read 2 Oct 2026 · brside.com
- Security controls
- Brightside states that it encrypts data in transit and at rest, uses least-privilege access and MFA, logs production activity and reviews subprocessors.Read 15 Oct 2026 · brside.com
- Self-hosting
- The company describes Brightside as a SaaS platform and provides hosted administrator and participant portals; the reviewed pages do not describe self-hosted deployment.Read 15 Oct 2026 · linkedin.com
- Telephony limit
- Voice-call connection, carrier behavior, number availability and delivery depend on third-party telecommunications providers and are not warranted.Read 15 Oct 2026 · brside.com
- Training
- The course library includes chat-based, gamified training, and relevant micro-learning can be assigned automatically after a failed simulation.Read 2 Oct 2026 · brside.com
- Training library
- Courses cover topics from password hygiene and two-factor authentication through advanced AI deepfakes.Read 15 Oct 2026 · brside.com
- Trial and support
- The contact page invites organizations to request a free trial and contact the team for product details, pricing, or a personalized demo.Read 2 Oct 2026 · brside.com
- Vishing features
- Vishing campaigns support live AI conversations, custom caller personas, multilingual voices, voice cloning, and hybrid email attacks.Read 2 Oct 2026 · brside.com
- Vishing simulations
- Brightside runs live AI voice calls that adapt to employee responses during simulated social-engineering attacks.Read 15 Oct 2026 · brside.com
- Voice cloning
- Customers can upload a one-to-two-minute recording to create a synthetic voice, including an executive voice replica.Read 15 Oct 2026 · brside.com
Plans and prices
Strong points and limits
Strong points
- Simulates phishing, vishing, and audio deepfakes
- Training includes chat-based and gamified courses
- Integrates with Google Workspace and Microsoft 365
- Free Start plan includes courses
Limits
- Video deepfake simulations are a managed service
- Custom HR connectors are available on demand
- 36+ integrations are listed as coming soon
Who it suits
It suits security teams and CISOs seeking employee training, attack simulations, and reporting. The site also presents it for finance, healthcare, hospitality, and technology organizations.
Brightside AI in depth
Read the full write-up
Brightside AI is a security-awareness and attack-simulation platform for organizations, particularly security teams preparing employees for targeted email and voice attacks. Its combination of tailored simulations and follow-up training is compelling, but courses are all the free plan includes.
Overview
Brightside links simulated attacks with training and employee-action reporting. Rather than stopping at a course assignment, it can automatically provide relevant micro-learning after a failed simulation, making it a better fit for teams building an ongoing practice-and-follow-up program than for organizations seeking training content alone. Its coverage spans email, phone and hybrid attacks; video deepfake exercises are delivered as a managed service.
Key features
Simulations tailored to employees
Phishing, vishing, hybrid voice-and-email, and audio deepfake simulations let teams address more than inbox threats. Brightside’s AI matches attacks to employees’ roles and context and can generate spear-phishing scenarios, which helps teams move beyond generic templates. Vishing campaigns support live AI conversations, custom caller personas, multilingual voices and voice cloning. That breadth suits organizations concerned about phone-based impersonation, while the managed-service model for video deepfakes is less suited to teams that want to run every exercise themselves.
Training and reporting
The course library combines chat-based, gamified training with interactive content. Automatically assigning relevant micro-learning after a failed simulation ties lessons to employee actions; reporting also tracks opens, clicks, credential submissions and reports, with custom reporting available. Risk scoring and automated campaigns round out the program. These tools make Brightside relevant to teams looking to connect campaign outcomes with training follow-up, though the free plan does not include simulations.
Deployment and privacy
Pre-built Google Workspace and Microsoft 365 integrations support deployment and automated user provisioning. Custom HR connectors are available on demand, and 36+ integrations are on the roadmap. Brightside Report Phishing lets employees report suspicious messages from Gmail; the add-on accesses an email only when the employee chooses to report it. Brightside describes its operations as GDPR-compliant and treats individual employee results as sensitive data. Organizations with other systems should account for the on-demand nature of custom HR connectors.
Pricing
Brightside uses a freemium model, with paid plans starting at €0.50/user/mo. Organizations can request a free trial; the contact page also invites them to ask about pricing, product details or a personalized demo.
PlanPriceIncludesStartfreeCoursesVishing (standalone)€1 a month, from €1/ m. per seatVoice-only and hybrid attack simulations, multilingual voices and custom voice cloning, scenario builder, AI-assisted scenario creation, analytics and CSV exportBasicCustom pricing; from €0.5/ m. per seatCourses and template simulationsProCustom pricing; from €1.3/ m. per seatCourses, template simulations, AI OSINT spear-phishing simulations and AI-powered vishing simulationsStart is a no-cost way to access courses, but it leaves out simulations—the central reason to choose the platform for attack practice. Basic adds template simulations and is the lower-cost paid tier for teams that do not need AI-generated spear-phishing or AI-powered vishing. Pro adds both, at a higher per-seat starting rate. The standalone Vishing plan is for teams focused on voice and hybrid exercises rather than the broader course-and-simulation bundle. No seat quota or trial duration is stated.
Platforms
Brightside runs on the web. Its Gmail reporting add-on is available for employees using Gmail, and the pre-built Google Workspace and Microsoft 365 integrations support deployment and user provisioning.
Who it's for
Security teams and CISOs looking to train employees against targeted phishing and voice attacks are the clearest fit, particularly in finance, healthcare, hospitality and technology. Organizations that want role-aware exercises, measurable employee actions and training triggered by failed simulations can use Brightside to connect those parts of an awareness program. It is less suitable for buyers who need self-service video deepfake exercises or a free plan that includes simulations.
Pros and cons
Pros: Role- and context-matched scenarios and AI-generated spear-phishing extend beyond generic templates.
Pros: Vishing supports live conversations, multilingual voices, custom personas and voice cloning, alongside hybrid exercises.
Pros: Failed simulations can trigger relevant micro-learning, while reporting captures several employee actions.
Pros: Google Workspace and Microsoft 365 integrations support deployment and automated provisioning.
Cons: The free Start plan includes courses only, so teams need a paid plan for simulations.
Cons: Video deepfake simulations are a managed service, not a self-serve exercise.
Cons: Custom HR connectors are available on demand, a consideration for organizations relying on other systems.
Alternatives
Cybersecurity Training Platforms is a broader category directory for comparing options. Consider ScamDrill if a small team wants a free email-drill allowance of one drill per month for one learner, with a progress dashboard and real-time alerts. Wizer is another freemium option, with a free plan for basic annual awareness training, user management, limited reporting and learner reminders. PhishSkill may suit teams seeking email and WhatsApp simulations; its Starter plan is free for 30 days and includes five campaigns per month, with later monthly per-user pricing.
Proofpoint Email DLP and Encryption is a paid alternative. Hoxhunt uses custom quotes based on employee count and required capabilities, so it may suit organizations evaluating a quote-based option. Boxphish offers a Lite plan at £5 a year per user, including one admin, 12 phishing simulations, 12 training topics and AWS hosting. Breach Secure Now is a paid web-based alternative with a free trial. Infosec IQ is a paid alternative available on web, mobile and API platforms; its listed options include an Enterprise plan and an Infosec IQ + Skills plan, both with custom pricing.
Verdict
Choose Brightside AI if your security team wants to pair role-aware email and voice simulations with targeted training follow-up and employee-action reporting. Its strongest case is the connection between tailored attacks, measurable behavior and subsequent learning. Look elsewhere if simulations must be included at no cost or if video deepfake exercises need to be self-service.
Verdict
Brightside AI combines security awareness courses with tailored simulations and employee-action reporting. Organizations should distinguish listed platform features from managed video deepfake exercises and connectors available on demand.
Where Specifiction places it
- Cybersecurity Training Platforms#1 of 329.2