Cloudflare WAF pricing
4 plans read from cloudflare.com
FreeFree billed monthlyUp to 24 hours standard log retention · One rate-limiting rule Read 20 Sep 2026 · cloudflare.com
Pro$20 a month Billed annuallyUp to 30 days standard log retention · Two rate-limiting rules Read 20 Sep 2026 · cloudflare.com
Business$200 a month Billed annuallyUp to 6 months standard log retention · Five rate-limiting rules Read 20 Sep 2026 · cloudflare.com
ContractPriced on request Custom pricing; billed annuallyWAF available · Enterprise application security features Read 20 Sep 2026 · cloudflare.com
In short
- Cloudflare WAF has a free plan (Free).
- Paid plans published: 2, from $20 a month.
- 1 plan is priced on request (Contract).
What the alternatives costAll alternatives →
| Tool | From | Free plan | Free trial |
|---|---|---|---|
| BitNinja | $6/mo | Yes | Yes |
| Cloudbric | $2.08/mo | Yes | Yes |
| Imperva API Security | — | No | Yes |
| Tencent Cloud WAF | $285/mo | No | Yes |
| Gcore WAAP | €25/mo | Yes | Yes |
| Haltdos | $30/mo | Yes | Yes |
| Oracle Cloud Infrastructure Secret Management | — | Yes | No |
| BunkerWeb | — | Yes | Yes |