Instagram Live

Spec sheet

Free plan

YesRead 22 Sep 2026 · play.google.com

Headquarters

Menlo Park, California, United StatesRead 28 Sep 2026 · instagram.com

Account security

Instagram’s Security Checkup guides people through reviewing login activity, profile information, linked accounts and recovery contact details.Read 12 Oct 2026 · about.fb.com

Audience reach

Guests’ followers can also be notified when a host goes live with them.Read 12 Oct 2026 · about.fb.com

Badges

Viewers can purchase badges during a Live video to show support for creators.Read 12 Oct 2026 · about.fb.com

Creator use cases

Meta describes Live Rooms as suitable for talk shows, jam sessions, Q&As, tutorials and informal conversations.Read 12 Oct 2026 · about.fb.com

Guest discovery

Hosts can see people who requested to join and search for guests to add.Read 12 Oct 2026 · about.fb.com

Joining restrictions

People blocked by any active participant and guests whose Live access was revoked for Community Guidelines violations cannot join a Live Room.Read 12 Oct 2026 · about.fb.com

Live Rooms

A host can add up to three guests to a Live Room, either at once or one by one.Read 12 Oct 2026 · about.fb.com

Live video

Instagram Live lets people broadcast live video on Instagram.Read 12 Oct 2026 · about.fb.com

Moderation

Live Room hosts can report or block comments and apply comment filters.Read 12 Oct 2026 · about.fb.com

Security recommendation

Instagram recommends enabling two-factor authentication to help secure accounts.Read 12 Oct 2026 · about.fb.com

Shopping and fundraisers

Meta says Live Rooms can use interactive features such as Shopping and Live Fundraisers.Read 12 Oct 2026 · about.fb.com

Target users

Meta says creators including fitness instructors, musicians, beauty bloggers, chefs and activists have used Live to reach their communities.Read 12 Oct 2026 · about.fb.com

Plans and prices

Every Instagram Live plan and price →

Where Specifiction places it

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