Kindle Direct Publishing
kdp.amazon.com
What it is
Kindle Direct Publishing lets authors self-publish eBooks, paperbacks, and hardcover books and make them available through Amazon. Authors retain full rights to their books. eBook royalty choices are 35% and 70%; the 70% option is limited to certain territories and subject to delivery costs. Print books can earn up to 60% royalties and are printed on demand, with printing costs deducted from royalties when an order ships. Manuscript formats include DOC/DOCX, KPF, EPUB, HTML, RTF, TXT, and PDF. Kindle Create for Windows and Mac can prepare manuscripts exported from Microsoft Word, Apple Pages, or Google Docs. Authors can promote eBooks and paperbacks with Amazon Advertising, and share Instant Book Previews or sample chapters. KDP Select is a free 90-day program for Kindle eBooks that includes Kindle Unlimited and eligibility for certain promotions; enrolled eBooks must remain exclusive to the Kindle Store during that period. Publishing is free, but KDP does not accept magazines, periodicals, calendars, or spiral-bound books. New title creation and first-time submission are limited to two titles per format each week.
Spec sheet
- What it does
- KDP lets authors self-publish eBooks, paperbacks, and hardcover books and make them available on Amazon.Read 12 Oct 2026 · kdp.amazon.com
- Free plan
- YesRead 22 Sep 2026 · kdp.amazon.com
- Support
- Authors can request phone support from a KDP representative by submitting a call request through the KDP Contact Us Form.Read 12 Oct 2026 · kdp.amazon.com
- Account security
- KDP recommends enabling two-step verification and using a strong, unique password for the Amazon account.Read 12 Oct 2026 · kdp.amazon.com
- Content limits
- KDP does not allow publishing magazines, periodicals, calendars, or spiral-bound books.Read 12 Oct 2026 · kdp.amazon.com
- Creation tools
- Kindle Create works with Windows and Mac and can prepare manuscripts exported from Microsoft Word, Apple Pages, or Google Docs.Read 12 Oct 2026 · kdp.amazon.com
- Design and mockups
- YesRead 22 Sep 2026 · kdp.amazon.com
- eBook royalties
- KDP offers 35% and 70% eBook royalty options, with the 70% option available in certain territories and subject to delivery costs.Read 12 Oct 2026 · kdp.amazon.com
- Fulfillment coverage
- globalRead 22 Sep 2026 · kdp.amazon.com
- KDP Select
- KDP Select is a free 90-day program for Kindle eBooks that includes Kindle Unlimited and eligibility for Free Book Promotions and Kindle Countdown Deals.Read 12 Oct 2026 · kdp.amazon.com
- Launch
- Amazon says it launched KDP, then called Digital Text Platform, in November 2007.Read 12 Oct 2026 · aboutamazon.com
- Manuscript formats
- KDP supports eBook manuscript formats including DOC/DOCX, KPF, and EPUB, along with additional formats such as HTML, RTF, TXT, and PDF.Read 12 Oct 2026 · kdp.amazon.com
- Print royalties
- KDP advertises up to 60% royalties on print book sales and prints paperbacks and hardcovers on demand.Read 12 Oct 2026 · kdp.amazon.com
- Promotion
- KDP authors can use Amazon Advertising to promote eBooks and paperbacks, and can also share Kindle Instant Book Previews and sample chapters.Read 12 Oct 2026 · kdp.amazon.com
- Rights
- KDP says authors retain full rights to their books.Read 12 Oct 2026 · kdp.amazon.com
- Select exclusivity
- During a KDP Select enrollment period, the Kindle eBook must be exclusive to the Kindle Store, though print, video, audio, and other formats may be distributed elsewhere.Read 12 Oct 2026 · kdp.amazon.com
- Storefront integrations
- Amazon.ca,Amazon.co.jp,Amazon.com,Amazon.com.au,Amazon.co.uk,Amazon.de,Amazon.es,Amazon.fr,Amazon.it,Amazon.nl,Amazon.pl,Amazon.se,Amazon.ie,Amazon.com.be; Expanded Distribution through bookstores,online retailers,libraries,and academic institutionsRead 22 Sep 2026 · kdp.amazon.com
- Title limits
- KDP limits creation and first-time submission to up to two new titles per book format each week, with separate limits for each format.Read 12 Oct 2026 · kdp.amazon.com
Plans and prices
Strong points and limits
Strong points
- Free to publish
- Authors retain full book rights
- Print books are produced on demand
- Supports multiple manuscript formats
- Offers Kindle eBook promotion options
Limits
- KDP Select requires Kindle eBook exclusivity
- Print costs are deducted from royalties
- Magazines, calendars, and spiral-bound books are excluded
- First-time submissions are limited per format each week
Who it suits
KDP suits authors who want to publish books themselves for Amazon storefronts and expanded distribution channels. It also fits authors comfortable preparing supported manuscript files and, for KDP Select, Kindle Store exclusivity.
Kindle Direct Publishing in depth
Read the full write-up
Kindle Direct Publishing gives authors a way to publish eBooks, paperbacks, and hardcovers for sale through Amazon. It is strongest for writers whose readers shop there and who want print-on-demand rather than an inventory commitment. The key decision is whether the royalty terms and, for some Kindle eBooks, Select exclusivity suit your distribution plans.
Overview
KDP supports digital and print editions, and authors retain full rights to their books. Paperbacks and hardcovers are printed on demand; printing costs are deducted from print royalties when an order ships. Global fulfillment and Expanded Distribution to bookstores, online retailers, libraries, and academic institutions extend the potential reach beyond Amazon storefronts.
Sales storefronts include Amazon.com, Amazon.ca, Amazon.co.uk, Amazon.de, Amazon.fr, Amazon.it, Amazon.es, Amazon.co.jp, Amazon.com.au, Amazon.nl, Amazon.pl, Amazon.se, Amazon.ie, and Amazon.com.be. This is a substantial route to Amazon shoppers, but KDP is for books, not every kind of printed product: it excludes magazines, periodicals, calendars, and spiral-bound books.
Key features
Manuscripts and preparation
For eBooks, KDP accepts DOC, DOCX, KPF, and EPUB, as well as HTML, RTF, TXT, and PDF. Kindle Create runs on Windows and Mac and can prepare manuscripts exported from Microsoft Word, Apple Pages, or Google Docs. Design and mockup tools round out the publishing workflow, making KDP a practical option for authors preparing their own book files.
Royalties and promotion
eBook authors can choose between 35% and 70% royalty options. The 70% option is limited to certain territories and is subject to delivery costs, so it is not a universal rate. For print books, KDP advertises royalties of up to 60%; the actual print economics must account for the printing-cost deduction.
Authors can promote eBooks and paperbacks with Amazon Advertising, or share Kindle Instant Book Previews and sample chapters. These tools keep promotion connected to the Amazon buying experience, which suits authors building an audience there.
KDP Select terms
KDP Select is a free 90-day program for Kindle eBooks. Enrollment makes a title eligible for Kindle Unlimited, Free Book Promotions, and Kindle Countdown Deals. The cost is a distribution restriction: during each enrollment period, the Kindle eBook must be exclusive to the Kindle Store. Print, audio, video, and other formats may still be distributed elsewhere. Select is most useful when those Kindle-specific benefits outweigh the value of selling the eBook through other stores.
Submission limits and support
KDP allows up to two new titles per book format each week for creation and first-time submission, with separate limits for each format. That should accommodate a measured publishing schedule, but constrains authors trying to launch many titles in a short period. Authors can request phone support through the KDP Contact Us Form. KDP also recommends enabling two-step verification and using a strong, unique Amazon account password.
Pricing
Kindle Direct Publishing: free (billed Free to publish). There is no publishing charge for eBooks, paperbacks, or hardcovers; for print orders, KDP deducts printing costs from royalties when the book ships. The free model lowers the barrier to publishing, but print royalties are not the same as profit before production costs.
Platforms
KDP is available on Android, iOS, macOS, web, and Windows. Kindle Create, specifically, works on Windows and Mac, which gives desktop authors a preparation tool alongside the broader platform coverage.
Who it's for
KDP fits independent authors who want to retain their book rights, reach Amazon storefronts, and offer print editions without buying stock in advance. It is less suitable for authors who need to publish excluded formats, exceed the weekly first-submission limits, or distribute an enrolled Kindle eBook through other stores. Authors weighing Select should decide title by title whether Kindle Unlimited and promotional eligibility justify 90-day exclusivity.
Pros and cons
Pros: Free publishing across eBook, paperback, and hardcover formats keeps the initial service charge at zero.
Pros: Authors retain full rights, and print-on-demand avoids purchasing inventory before orders arrive.
Pros: Multiple Amazon storefronts, global fulfillment, and Expanded Distribution offer several routes to readers.
Cons: The 70% eBook royalty is territory-dependent and subject to delivery costs; print royalties can reach 60% but have printing costs deducted.
Cons: KDP Select requires Kindle Store exclusivity for the enrolled eBook during each 90-day period.
Cons: The weekly cap on new titles and exclusions for magazines, periodicals, calendars, and spiral-bound books limit some publishing plans.
Alternatives
For a broader set of print-on-demand services, browse Print-on-Demand Platforms. Choose Printful instead when you want a free plan for custom products, unlimited stores, and 10 Quick Stores. Printify is a fit for merchants starting a business who can work within five stores on its free plan. Consider Gooten if you prefer no membership fee and paying production and shipping costs as orders are processed.
PrintKK offers a free plan with unlimited product designs, mockups, store integrations, and custom API integration. Zazzle is another option, with a Zazzle Plus plan at $19.95 a year and a 30-day free trial; its standard-shipping benefit applies to qualifying items and eligible U.S. addresses. Printway.io has a free-to-use platform, with product and shipping charges applying to orders.
Shirtee.Cloud charges for production, shipping, and optional features when a customer orders, while registration, shop linking, and use are free. Gelato is worth considering if its free plan's allowance of two connected ecommerce stores and two account users fits your setup.
Verdict
Choose KDP if you are an author seeking Amazon reach, retained rights, and print-on-demand editions without an upfront publishing fee. Its format range and promotional options are useful, but the royalty conditions and Select exclusivity deserve a deliberate decision. Look elsewhere if your work falls outside its supported book formats or your Kindle eBook needs to remain available through other stores.
Verdict
KDP offers authors a free route to publish digital and print books, with royalty options and promotional tools. Review the format exclusions, submission limits, and KDP Select terms before enrolling titles.
Where Specifiction places it
- Print-on-Demand Platforms#17 of 1788.5