My Brand New Logo

Spec sheet

What it does

My Brand New Logo is an online service that automatically generates business logos from company information and user preferences.Read 15 Oct 2026 · mybrandnewlogo.com

Support

Support is offered by email with a stated typical response within one day and by telephone Monday to Friday from 09:00 to 17:00 UTC/GMT+1.Read 15 Oct 2026 · mybrandnewlogo.com

Founded

LinkedIn lists the company as founded in 2018.Read 15 Oct 2026 · pe.linkedin.com

Analytics

The terms say website visits are tracked via Google Analytics with IP addresses anonymized.Read 5 Oct 2026 · mybrandnewlogo.com

Analytics privacy

The service uses Google Analytics with IP anonymization to avoid transferring personally identifiable IP data.Read 15 Oct 2026 · mybrandnewlogo.com

API availability

GetApp records that My Brand New Logo has no available API.Read 15 Oct 2026 · getapp.com

Automatic design

The maker says its algorithms model professional design principles and generate unique logos rather than using fixed templates.Read 15 Oct 2026 · mybrandnewlogo.com

Company profile

LinkedIn lists My Brand New Logo as a privately held design-services company with one employee, headquartered in Amsterdam, North Holland.Read 15 Oct 2026 · pe.linkedin.com

Copyright scope

After purchase, customers may use the logo commercially or personally, but the individual elements such as icons are not included in that ownership statement.Read 5 Oct 2026 · mybrandnewlogo.com

Copyright terms

Buyers receive commercial and personal usage rights to the purchased logo package, while individual icons and other elements are not exclusively owned by them.Read 15 Oct 2026 · mybrandnewlogo.com

Creation flow

Users enter a company name, optionally add a slogan, provide keywords, and can choose a color before generating logos.Read 5 Oct 2026 · mybrandnewlogo.com

Data and vendors

The terms say profile data is stored on MongoDB Atlas in Frankfurt, email is sent with Lettermint, invoicing uses Quaderno, and payments use Stripe or PayPal.Read 5 Oct 2026 · mybrandnewlogo.com

Data storage

Profile information is stored with MongoDB Atlas in the Frankfurt region, according to the terms page.Read 15 Oct 2026 · mybrandnewlogo.com

Documentation

The maker publishes user-facing logo-editor, branding and logo-design guideline articles but no developer documentation is presented on the public site.Read 15 Oct 2026 · mybrandnewlogo.com

Download formats

The Professional package includes PNG and vector SVG logo files in multiple variants.Read 5 Oct 2026 · mybrandnewlogo.com

Editor controls

Users can adjust letter spacing, size, margins, colors, layouts, and icons in the logo editor.Read 5 Oct 2026 · mybrandnewlogo.com

File formats

Professional downloads include PNG raster files and SVG vector files, with multiple orientation, color and transparency variants.Read 15 Oct 2026 · mybrandnewlogo.com

Free creation

Logo generation and customization can be performed without payment, with payment required when downloading a package.Read 15 Oct 2026 · mybrandnewlogo.com

Generation workflow

Users enter a company name, optional slogan, industry, up to three English keywords and a preferred color before receiving logo designs.Read 15 Oct 2026 · mybrandnewlogo.com

Gradient generation

The editor automatically creates color gradients intended to remain visually harmonious.Read 15 Oct 2026 · mybrandnewlogo.com

Licence

The service is proprietary and copyrighted by Monokai; no open-source licence is stated.Read 15 Oct 2026 · mybrandnewlogo.com

Limit: AppSumo outage complaint

An AppSumo reviewer reported that the website was inaccessible after the deal ended in November 2021 and requested a refund.Read 15 Oct 2026 · appsumo.com

Limit: design variety

Reviewers report repetitive generated designs, limited fonts and difficulty finding a previously seen icon.Read 15 Oct 2026 · capterra.com

Limit: editor controls

Reviewers say the editor does not permit unrestricted professional editing and does not support uploading their own vector artwork.Read 15 Oct 2026 · softwareadvice.com

Limit: technical issues

Some reviewers mention glitches, slow loading, difficulty recovering designs and trouble navigating back and forward.Read 15 Oct 2026 · getapp.com

Logo customization

The editor lets users alter text, colors, layouts, icons, spacing, sizing and margins after selecting a generated logo.Read 15 Oct 2026 · mybrandnewlogo.com

Logo variations

The site says users can generate endless logo options and that designs are uniquely generated rather than based on templates.Read 5 Oct 2026 · mybrandnewlogo.com

Notable news: AppSumo launch

An AppSumo product update dated May 5, 2021 described the founder Wimer's goal of automating professional logo design for freelancers, side projects and startups.Read 15 Oct 2026 · appsumo.com

Owner identity

The website footer and terms identify Monokai as the copyright holder and say the service is made in Amsterdam.Read 15 Oct 2026 · mybrandnewlogo.com

Payment and invoicing

Quaderno handles invoicing, while Stripe and PayPal process payments.Read 15 Oct 2026 · mybrandnewlogo.com

Post-purchase editing

Customers have two days after purchasing to make final adjustments to the logo.Read 15 Oct 2026 · mybrandnewlogo.com

Praise: affordability

Reviewers often praise the one-time pricing and the ability to create many iterations before paying.Read 15 Oct 2026 · softwareadvice.com

Praise: ease and speed

Independent reviewers repeatedly describe the interface as easy to use and say it produces usable logos quickly.Read 15 Oct 2026 · getapp.com

Praise: output package

Reviewers value receiving SVG, PNG, favicon, black-and-white, transparent and social-media variants together.Read 15 Oct 2026 · appsumo.com

Rating on AppSumo

4.5 out of 5 from 34 reviews.Read 15 Oct 2026 · appsumo.com

Rating on Capterra

4.7 out of 5 from 22 reviews.Read 15 Oct 2026 · capterra.com

Rating on G2

3.6 out of 5 from 4 reviews.Read 15 Oct 2026 · g2.com

Rating on GetApp

4.7 out of 5 from 22 reviews.Read 15 Oct 2026 · getapp.com

Rating on Software Advice

4.7 out of 5 from 22 reviews.Read 15 Oct 2026 · softwareadvice.com

Refund limitation

The terms say refunds are unavailable because the ZIP package is generated immediately and may already have been downloaded.Read 15 Oct 2026 · mybrandnewlogo.com

Smart Shapes

Smart Shapes are editable symbols whose curves, form factors, rounded corners and cut-outs can be adjusted.Read 15 Oct 2026 · mybrandnewlogo.com

Social assets

The Professional package supplies upload-ready assets for Facebook, YouTube, Instagram, X, LinkedIn and favicons.Read 15 Oct 2026 · mybrandnewlogo.com

Support languages

The contact page says support communication is available only in English and Dutch.Read 15 Oct 2026 · mybrandnewlogo.com

Who it is for

The about page describes the service as intended for freelancers, side-project builders, and startups.Read 5 Oct 2026 · mybrandnewlogo.com

Plans and prices

Every My Brand New Logo plan and price →

Where Specifiction places it

• Logo Design Software#9 of 458.5
• Logo Generator#5 of 228.5