Optimizely Personalization pricing
2 plans read from optimizely.com
PersonalizationPriced on request Every Optimizely plan is individually packaged; request pricing.Real-time audience targeting · Behavioral personalization · Experience creation · Personalization ROI measurement · Omnichannel campaign management Read 20 Sep 2026 · optimizely.com
Optimizely PersonalizationPriced on request Custom pricing based on traffic, products and implementation complexityEnterprise deployment · Features vary by plan · Request pricing Read 15 Oct 2026 · docs.optimizely.com
In short
- Optimizely Personalization has a free plan (Personalization).
- 2 plans are priced on request (Personalization, Optimizely Personalization).
What the alternatives costAll alternatives →
| Tool | From | Free plan | Free trial |
|---|---|---|---|
| AB Tasty | €1,250/mo | No | Yes |
| Amazon Personalize | $0.05/mo | Yes | Yes |
| Personyze | $99/mo | Yes | Yes |
| Recombee | $99/mo | Yes | Yes |
| Nosto | $0.01/mo | No | No |
| Kameleoon | $495/mo | No | Yes |
| Salesforce Personalization | $8,000/mo | No | No |
| Monetate | — | No | No |