Pristage From $49/mo · Free plan 8.9 Visit Planua
getplanua.com
What it is
Planua turns photos of empty property rooms into staged interiors intended for listings. Users can refine furniture, styling, and details while keeping the original room perspective and layout. Staging can be guided by room type, style, buyer profile, mood, color direction, brands, or exact furniture pieces. Shared project folders organize property work, drafts, client reviews, approvals, and final exports. The homepage lists 4K exports and commercial use for staged images in listings, portals, brochures, and campaigns. Planua runs on the web and is designed for real estate agencies, staging teams, architects, and interior professionals. A free plan and free trial are listed. The privacy policy says uploaded content and prompts may be sent to Google Generative Language API services and Replicate for image generation and editing. It also says some providers may process data outside the EU or EEA, using adequacy decisions where available or safeguards such as Standard Contractual Clauses. Pricing differs between two schedules: the homepage lists Essential at €39/mo and Agency at €249/mo, while the linked guide lists Starter at €19/mo, Pro Studio at €59/mo, and Agency at €149/mo. The provider is a sole proprietorship based in Lüneburg, Germany.
Spec sheet
- What it does
- Planua is a web SaaS for AI-assisted virtual staging, room-image editing, project management, subscriptions, and collaboration.Read 15 Oct 2026 · getplanua.com
- Product
- Planua turns empty property room photos into AI-staged, listing-ready interiors.Read 4 Oct 2026 · getplanua.com
- Audience
- Planua says it is designed for real estate agencies, staging teams, architects, and interior professionals.Read 4 Oct 2026 · getplanua.com
- API
- Planua’s FAQ says no public API is described in its current documentation.Read 4 Oct 2026 · getplanua.com
- Integrations
- No third-party product integrations are listed on the public product and documentation pages opened.Read 15 Oct 2026 · getplanua.com
- Privacy
- The privacy policy says uploaded content and prompts may be sent to Google Generative Language API services and Replicate for AI image generation and editing.Read 4 Oct 2026 · getplanua.com
- Support
- The homepage provides the contact email [email protected], and the older pricing guide lists priority support on its Agency tier.Read 4 Oct 2026 · getplanua.com
- Headquarters
- Lüneburg, GermanyRead 28 Sep 2026 · getplanua.com
- Company
- The imprint identifies the provider as Alibra AI Piro Scheibe, a sole proprietorship based in Lüneburg, Germany.Read 4 Oct 2026 · getplanua.com
- AI infrastructure
- Image generation and editing use Google Generative Language API services and Replicate, according to the privacy policy.Read 15 Oct 2026 · getplanua.com
- AI limitation
- The terms warn that generated output can be incomplete, inaccurate, or unsuitable for a specific commercial purpose.Read 15 Oct 2026 · getplanua.com
- Availability limitation
- The terms disclaim guarantees of uninterrupted availability or defect-free AI output.Read 15 Oct 2026 · getplanua.com
- Bulk processing
- Paid plans include bulk processing for staging multiple listing photos or room sets.Read 15 Oct 2026 · getplanua.com
- Commercial rights
- The homepage states that staged images can be used in listings, portals, brochures, and campaigns.Read 15 Oct 2026 · getplanua.com
- Company stage
- The founder says Planua is being built as a bootstrapped company while he studies AI in Business.Read 4 Oct 2026 · getplanua.com
- Company structure
- The imprint states there is no commercial-register entry and no VAT ID has yet been issued.Read 15 Oct 2026 · getplanua.com
- Compliance limitation
- Planua does not guarantee MLS compliance; users must check local disclosure and watermark rules before publishing.Read 15 Oct 2026 · getplanua.com
- Controls
- Users can guide staging with room type, style, buyer profile, mood, color direction, brands, or exact furniture pieces.Read 4 Oct 2026 · getplanua.com
- Core input
- Users upload empty or lightly furnished room photos with visible walls, windows, and floor lines.Read 15 Oct 2026 · getplanua.com
- Data transfers
- The policy says some processors may handle data outside the EU/EEA, using adequacy decisions or safeguards such as standard contractual clauses.Read 15 Oct 2026 · getplanua.com
- Documentation depth
- Public documentation consists of getting-started guidance, pricing/credits information, and a short FAQ aimed at prospective buyers.Read 15 Oct 2026 · getplanua.com
- Editing
- Its refine workflow lets users adjust furniture, styling, and details while preserving the original room perspective and layout.Read 4 Oct 2026 · getplanua.com
- Export resolution
- The homepage advertises 4K exports on paid plans and lists 4K exports among free-tier capabilities.Read 15 Oct 2026 · getplanua.com
- Exports
- The homepage lists 4K exports and commercial use for staged images in listings, portals, brochures, and campaigns.Read 4 Oct 2026 · getplanua.com
- Founder background
- The founder's letter says Piro is building Planua as a bootstrapped company while studying AI in Business.Read 15 Oct 2026 · getplanua.com
- Important pricing difference
- The homepage lists Free, Essential, Pro Studio, and Agency at €0, €39/mo, €99/mo, and €249/mo, while the linked pricing guide lists Free Tier, Starter, Pro Studio, and Agency at €0, €19/mo, €59/mo, and €149/mo.Read 4 Oct 2026 · getplanua.com
- Integrations and infrastructure
- The privacy policy names Vercel, Supabase, Stripe, Resend, Upstash, Google Generative Language API services, and Replicate as service providers or processors.Read 4 Oct 2026 · getplanua.com
- International data
- Planua says some providers may process data outside the EU or EEA, with transfers relying on adequacy decisions where available or safeguards such as Standard Contractual Clauses.Read 4 Oct 2026 · getplanua.com
- Licence
- The opened pages do not identify an open-source licence; the service is presented as a hosted SaaS product.Read 15 Oct 2026 · getplanua.com
- Maker headquarters
- The provider address is Schnepfenwinkel 4, 21337 Lüneburg, Germany.Read 15 Oct 2026 · getplanua.com
- Maker legal name
- The imprint identifies the provider as the sole proprietorship Alibra AI Piro Scheibe.Read 15 Oct 2026 · getplanua.com
- Multiple concepts
- The workflow can generate one concept or several alternatives for the same listing photo.Read 15 Oct 2026 · getplanua.com
- Notable news
- A July 21, 2026 product update announced stronger room fidelity, guided listing projects, multi-photo staging, side-by-side review, approval states, and improved handling of larger source images.Read 15 Oct 2026 · getplanua.com
- Primary users
- The product targets real-estate agencies, staging teams, architects, and interior professionals.Read 15 Oct 2026 · getplanua.com
- Public API
- Planua's FAQ says no public API is described in its current documentation.Read 15 Oct 2026 · getplanua.com
- Refinement
- Refine mode changes furniture, materials, styling, or lighting without rebuilding the whole scene.Read 15 Oct 2026 · getplanua.com
- Refund limitation
- Outside mandatory statutory rights, refunds are handled case by case.Read 15 Oct 2026 · getplanua.com
- Review workflow
- Teams can move outputs through originals, staging drafts, client review, and approved exports.Read 15 Oct 2026 · getplanua.com
- Room preservation
- Planua says refinement preserves the original perspective, layout, room boundaries, and fixed features.Read 15 Oct 2026 · getplanua.com
- SDKs
- The opened documentation contains no SDK listings or developer packages.Read 15 Oct 2026 · getplanua.com
- Security infrastructure
- The privacy policy names Vercel hosting, Supabase authentication/database/storage, Upstash rate limiting, and Stripe billing.Read 15 Oct 2026 · getplanua.com
- Self-hosting
- The opened product, documentation, terms, and privacy pages describe a hosted web service and provide no self-hosting option.Read 15 Oct 2026 · getplanua.com
- Staging direction
- Users can specify furnishing style, buyer profile, mood, color direction, brands, and exact furniture pieces.Read 15 Oct 2026 · getplanua.com
- Support contact
- The site publishes [email protected] as its contact address.Read 15 Oct 2026 · getplanua.com
- Team workflow
- Planua provides shared project folders for properties, drafts, client review, approvals, and final exports.Read 4 Oct 2026 · getplanua.com
- Team workspaces
- Project folders organize properties, room sets, drafts, approvals, and exports in a shared workspace.Read 15 Oct 2026 · getplanua.com
Plans and prices
Free Free 3 staged images / month · Watermarked HD previews · Limited brand controls Read 4 Oct 2026 · getplanua.com
Free Free monthly 3 staged images/month · watermarked HD previews · guided room/style controls · limited brand controls · commercial usage Read 15 Oct 2026 · getplanua.com
Free Tier Free 15 credits · HD staging drafts · watermarked outputs · structured furnish/refine workflow · commercial license Read 15 Oct 2026 · getplanua.com
Starter €19 a month monthly 50 credits · 4K exports · commercial license · no watermark · bulk staging Read 15 Oct 2026 · getplanua.com
Essential €39 a month monthly 25 staged images/month · watermark-free exports · 4K · commercial usage · bulk processing Read 15 Oct 2026 · getplanua.com
Pro Studio €59 a month monthly 350 credits · bulk processing · priority queue · 3 shared seats · rollover credits Read 15 Oct 2026 · getplanua.com
Pro Studio €99 a month monthly 100 staged images/month · priority generation · saved presets · 3 seats · 25-image rollover Read 15 Oct 2026 · getplanua.com
Agency €149 a month monthly 1,300 credits · unlimited shared seats · priority support · bulk workflows · 50-credit rollover Read 15 Oct 2026 · getplanua.com
Agency €249 a month monthly 300 staged images/month · full bulk processing · 10 seats · project/client workspaces · 100-image rollover Read 15 Oct 2026 · getplanua.com
Strong points and limits
Strong points
- Staging controls include style, mood, and exact furniture pieces.
- Refining preserves the original room perspective and layout.
- Shared folders support drafts, reviews, approvals, and exports.
- Homepage lists 4K exports and commercial use.
Limits
- Pricing schedules differ between the homepage and linked guide.
- Uploaded content and prompts may go to named AI service providers.
- Some providers may process data outside the EU or EEA.
- No public API is described in current documentation.
Who it suits
Planua suits real estate agencies, staging teams, architects, and interior professionals preparing property visuals. Shared project folders support teams that need client review and approvals.
Planua in depth
Read the full write-up
Planua is an AI virtual-staging service for property photos, aimed at agencies and design professionals preparing listing imagery. Its detailed creative controls and shared project folders suit collaborative work; the choice is less clear if you need a settled subscription price or an API workflow.
Overview
Planua turns empty-room photos into furnished interiors while retaining the original perspective and layout. That focus makes it a practical fit for property marketing, where staging should help buyers picture a room without implying a different space. Users can refine furniture, styling and details after generation, rather than relying on the first result.
Shared folders organize properties, drafts, client reviews, approvals and final exports. The homepage says staged images can be exported in 4K for commercial use in listings, portals, brochures and campaigns. Together, these features favor recurring professional work over occasional personal design experiments.
Key features
Directed staging and refinement
Users can guide images by room type, style, buyer profile, mood, color direction, brands or exact furniture pieces. That range helps teams tailor a room to a specific brief, though the most useful controls will matter more to users with a defined marketing direction than to those seeking a quick generic furnishing.
Shared project workflow
Project folders carry work from drafts through client review and approval to export. This is a meaningful advantage for teams coordinating property imagery, but less compelling for a solo user who does not need shared review.
Privacy and integrations
Uploaded content and prompts may be sent to Google Generative Language API services and Replicate for image generation and editing. Some providers may process data outside the EU or EEA, with transfers relying on adequacy decisions where available or safeguards such as Standard Contractual Clauses. Teams handling sensitive property material should weigh that processing before uploading. Planua's FAQ says it has no public API described in its current documentation, so it is not the obvious choice for an established automated pipeline.
Pricing
Planua has two different subscription schedules. The homepage gives Free at €0, Essential at €39/mo, Pro Studio at €99/mo and Agency at €249/mo; the pricing guide instead gives Free Tier at €0, Starter at €19/mo, Pro Studio at €59/mo and Agency at €149/mo. The differing names and amounts make it important to confirm which schedule applies before committing.
Free / Free Tier: The homepage's Free plan provides 3 staged images per month, watermarked HD previews and limited brand controls. The guide's Free Tier offers 15 credits, 15 HD staging drafts and watermarked outputs. Either is suited to trying the workflow, not regular client delivery.
Starter, €19/mo (guide): 50 credits, 4K exports, commercial license, no watermark and bulk staging. It gives smaller operations a paid route to client-ready output without the higher-tier seat and rollover terms.
Essential, €39/mo (homepage): 25 staged images per month, watermark-free 4K exports and bulk processing. That monthly image cap is a tighter fit for modest volume than the guide's Starter allocation.
Pro Studio, €59/mo (guide): 350 credits, priority queue, 3 shared seats and rollover credits. This is the more clearly specified collaborative tier for a small team.
Pro Studio, €99/mo (homepage): The homepage names this price but the supplied plan details do not establish its inclusions.
Agency, €149/mo (guide): 1,300 credits, unlimited shared seats, priority support and 50-credit rollover. The high allowance and seats target larger teams, but the rollover is capped.
Agency, €249/mo (homepage): The homepage names this price without corresponding plan inclusions in the supplied details.
A free trial is offered. The guide's Starter includes commercial licensing and bulk staging, while the homepage's Essential specifies a monthly image quota; these are not interchangeable terms. Confirm the applicable plan, quota and renewal terms before purchase.
Platforms
Planua runs on the web, making it accessible through a browser rather than a dedicated mobile app. That suits desktop listing workflows, but buyers seeking a native mobile app should consider another option.
Who it's for
Planua is designed for real estate agencies, staging teams, architects and interior professionals. It is strongest for groups that need directed staging, client approvals and commercial exports in one property workflow. A one-off user or a team requiring a documented public API has less reason to choose it.
Pros and cons
Pros: Room, audience, color, brand and furniture controls support more tailored staging than an undirected prompt.
Pros: Shared folders cover drafts, review, approval and export, with 4K commercial-use output for marketing materials.
Cons: The two pricing schedules disagree on both plan names and monthly prices, complicating budget comparisons.
Cons: Free output is watermarked, and the homepage Free plan caps production at 3 staged images per month.
Cons: No public API is described, and uploaded prompts or images may be processed by providers outside the EU or EEA.
Alternatives
Compare virtual staging software if you want to survey the category before choosing a workflow.
StageHQ is worth comparing if Android and iOS apps matter alongside web access; it offers 3 free watermarked previews and a free trial.
BoxBrownie suits buyers seeking pay-as-you-go image services or API access, rather than a web-only staging workflow.
Pristage is another freemium web and API option, with a free tier of 3 watermarked standard-quality staged images.
VirtualStage is an alternative for web or API use, with 5 free transformation credits and basic staging styles.
PadStyler AI may suit buyers who need Android or iOS access as well as web, but it has no free plan.
Stagently offers a 25-image pack for $22 with credits that never expire, a different fit for users avoiding a monthly quota.
StageRight AI offers 5 free photos with no plan or card and no expiry, which may suit a small, one-off evaluation.
Frameshift is another web-based option to compare for staging work.
Verdict
Choose Planua if your agency or design team needs controllable AI staging, shared client review and 4K commercial exports. Its main drawback is the conflicting subscription schedule, compounded by no documented public API; confirm the applicable price and plan terms before making it part of a repeatable workflow.
Verdict
Planua focuses on AI staging for empty-room property photos, with detailed controls and shared project folders. Its listed pricing differs across two schedules, so compare the applicable plan details before choosing.
Where Specifiction places it
- Virtual Staging Software#2 of 288.8
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