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SPECIFICTION
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Pomelli

labs.google.com

Free plan Web
Visit labs.google.com
Spec score 7.5 #22 of 31 in AI Ad Creative Generators

What it is

Pomelli is a free web-based AI marketing tool designed for small-to-medium-sized businesses. It analyzes a business website and existing images to create Business DNA: a profile of the brand’s tone of voice, custom fonts, images, and color palette. Users can generate campaign ideas from that profile or prompt content for their own concepts, then edit and download the resulting text and images. Photoshoot uses Business DNA and Nano Banana image generation to turn product photos into studio or lifestyle imagery; each product Photoshoot supports up to six preset or custom templates. Pomelli can also create, customize, publish, preview, and share websites. Brand Books can be prepared for printing, downloaded as PDFs, published, or shared. Images and videos can be shared directly with Google Ads and Instagram. Instagram connections require a professional account, and one Pomelli account can connect to one Instagram account. The service is currently in English for users aged 18 and over in listed countries and territories, with feature availability varying by country. Websites with bot-blocking measures such as captchas may not work with Pomelli.

Spec sheet

Purpose
Pomelli is an AI marketing tool for generating scalable, tailored, on-brand content.Read 1 Oct 2026 · support.google.com
Integrations
Pomelli can share images and videos directly with Google Ads and Instagram.Read 1 Oct 2026 · support.google.com
Support
Bug reports and feature requests are handled through the Product Feedback link in Pomelli’s menu.Read 1 Oct 2026 · support.google.com
Access restriction
Some websites cannot be used with Pomelli when they have bot-blocking mechanisms such as captchas.Read 1 Oct 2026 · support.google.com
Availability
Pomelli is currently available in English to users aged 18 and over in listed countries and territories, with feature availability varying by country.Read 1 Oct 2026 · support.google.com
Brand Books
Pomelli can generate Brand Books that users can print, download as PDFs, publish, and share.Read 1 Oct 2026 · support.google.com
Business DNA
Pomelli analyzes a business website and existing images to create a profile containing tone of voice, custom fonts, images, and color palette.Read 1 Oct 2026 · blog.google
Campaigns
Pomelli generates tailored campaign ideas and lets users prompt content for their own ideas.Read 1 Oct 2026 · blog.google
Copyright
Pomelli requires users to respect copyright, and repeated intellectual-property infringement can result in account termination.Read 1 Oct 2026 · support.google.com
Creative editing
Users can edit generated campaign text and images inside Pomelli and download the assets.Read 1 Oct 2026 · blog.google
Integration limits
Only professional Instagram accounts can connect, and one Pomelli account must connect to one Instagram account.Read 1 Oct 2026 · support.google.com
Photoshoot
Photoshoot turns product photos into studio and lifestyle imagery using Business DNA and Nano Banana image generation.Read 1 Oct 2026 · blog.google
Photoshoot limit
A product Photoshoot supports up to six preset or custom templates.Read 1 Oct 2026 · support.google.com
Safety
Pomelli prohibits certain content categories and includes precautions for minors and queries that could generate children.Read 1 Oct 2026 · support.google.com
Target users
Pomelli is designed for small-to-medium-sized businesses.Read 1 Oct 2026 · blog.google
Websites
Pomelli can create, customize, publish, preview, and share websites.Read 1 Oct 2026 · support.google.com

Plans and prices

Free Free several hundred image and video generations Read 1 Oct 2026 · support.google.com

Every Pomelli plan and price →

Strong points and limits

Strong points

  • Builds brand profiles from websites and existing images.
  • Edits and downloads generated campaign text and images.
  • Creates websites and Brand Books.
  • Shares images and videos with Google Ads and Instagram.

Limits

  • Instagram connection requires a professional account.
  • Each Pomelli account connects to one Instagram account.
  • Some bot-protected websites cannot be used.
  • Feature availability varies by country.

Who it suits

Pomelli suits small-to-medium-sized businesses seeking to create brand-based campaign content, product imagery, websites, or Brand Books. Its usefulness depends on availability in the user’s country and whether their website can be accessed.

Verdict

Pomelli brings brand profiling, campaign creation, image generation, websites, and Brand Books into one web tool. Check country availability and the Instagram connection limits before planning a workflow.

Where Specifiction places it

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