Waymark

Spec sheet

Purpose

Waymark helps operators and agencies build and run directories that find businesses, publish pages, give owners a portal, and support subscriptions.Read 5 Oct 2026 · dirigen.com

Integrations

The platform lists Stripe billing, Google Places discovery, ContentMate content integration, a key-authenticated REST API, and signed webhooks.Read 5 Oct 2026 · dirigen.com

Security

The stated controls include staff roles, audit logging, login IP trust and challenge flows, rate limits, and guards against fetching private or cloud-metadata addresses.Read 5 Oct 2026 · dirigen.com

AI content

AI can draft business descriptions, category introductions, guides, and articles; generation can use Anthropic or self-hosted Ollama and can be switched off.Read 5 Oct 2026 · dirigen.com

API limit

The public REST API and white-label owner portal are listed for the Agency tier.Read 5 Oct 2026 · dirigen.com

Listing discovery

Operators can source listings through Google Places campaigns, CSV imports, business self-service listings, and a website crawler.Read 5 Oct 2026 · dirigen.com

Listing tiers

The homepage shows example listing plans for businesses: Free (£0 forever), Starter (£19 per month or £190 a year), Pro (£49 per month or £490 a year), and Agency (£149 per month or £1,490 a year); operators can edit plan names, prices, and entitlements.Read 5 Oct 2026 · dirigen.com

Maker location

The maker says Waymark is built and run in the UK; the page does not specify a headquarters city.Read 5 Oct 2026 · dirigen.com

Operations

Waymark lists queue backlog alerts every five minutes and nightly compressed database backups retained for 14 days.Read 5 Oct 2026 · dirigen.com

Privacy rights

The product provides UK GDPR Article 15 export and Article 17 erasure from the portal, and says raw third-party source records expire on a schedule.Read 5 Oct 2026 · dirigen.com

Publishing

It renders directory pages as static HTML and deploys them to Bunny CDN, with nightly rebuilds, custom domains, and automatic SSL.Read 5 Oct 2026 · dirigen.com

Search and leads

Directory visitors can search by keyword, category, location, or proximity, compare businesses, and send one enquiry to several businesses.Read 5 Oct 2026 · dirigen.com

Who it serves

Waymark describes itself as directory software for operators and agencies, with multiple isolated directory brands running on one instance.Read 5 Oct 2026 · dirigen.com

Plans and prices

Every Waymark plan and price →

Where Specifiction places it

• Directory Software#30 of 316.6