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SPECIFICTION
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Zoho DataPrep

zoho.com

Free plan WebAPI
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Spec score 7.2 #14 of 22 in Data Preparation for Analytics

What it is

Zoho DataPrep is a cloud-based, no-code platform for preparing data and moving it through ETL workflows. It connects, cleans, transforms, enriches, and transfers data. Its preparation studio includes more than 250 transforms for reshaping and blending datasets. Ask Zia takes natural-language instructions, can create transformations, and can assist with pipeline scheduling. Zoho lists more than 70 data sources, including Zoho CRM, Salesforce, Google Drive, and Snowflake. Pipelines can run as often as hourly, and failed jobs can be backfilled. Imported and intermediate dataset rows both count toward monthly processed-row usage, which resets each billing cycle. The Free plan covers one user and 20,000 rows per month, with manual imports and exports only. It is available through web and API. Zoho lists a 15-day trial and paid plans from $40/mo (annual).

Spec sheet

Purpose
Zoho DataPrep is an AI-powered, no-code data preparation and ETL platform for connecting, cleaning, transforming, enriching, and moving data.Read 30 Sep 2026 · zoho.com
Intended users
Zoho presents DataPrep for data analysts, business users, data engineers, and data scientists.Read 30 Sep 2026 · zoho.com
Integrations
Zoho lists more than 70 data sources, including Zoho CRM, Zoho Analytics, Salesforce, Google Drive, OneDrive, and Snowflake.Read 30 Sep 2026 · zoho.com
Support
Free-plan support includes email and user forums; Standard includes 8x5 email and phone support, while Enterprise is eligible for optional 24x5 premium email and phone support.Read 30 Sep 2026 · zoho.com
Headquarters
Austin, Texas, USARead 23 Sep 2026 · zoho.com
Founded
1996Read 23 Sep 2026 · zoho.com
Access controls
Security features include user management, audit logs, multi-factor authentication, and controls for PII/ePHI access and exports.Read 30 Sep 2026 · zoho.com
AI assistance
Ask Zia accepts natural-language data preparation instructions and can generate transformations and help schedule pipelines.Read 30 Sep 2026 · zoho.com
Data preparation
Its data preparation studio offers more than 250 transforms, including options to reshape and blend data.Read 30 Sep 2026 · zoho.com
Encryption
DataPrep states that files are encrypted at rest with 256-bit AES and protected in transit with PFS session encryption.Read 30 Sep 2026 · zoho.com
Free plan limit
The Free plan is limited to one user and does not include scheduled imports or exports.Read 30 Sep 2026 · zoho.com
Pipeline automation
Data pipelines can be scheduled as frequently as once every hour, and failed jobs can be backfilled.Read 30 Sep 2026 · zoho.com
Processed rows
Rows in imported datasets and intermediate datasets count toward monthly processed-row usage, which resets at the start of each billing cycle.Read 30 Sep 2026 · zoho.com
Security compliance
Zoho states that DataPrep holds ISO/IEC 27001, ISO/IEC 27107, and ISO/IEC 27018 certifications and is GDPR and SOC2+HIPAA compliant.Read 30 Sep 2026 · zoho.com

Plans and prices

Free Free 20,000 rows per month · 1 user · manual imports and exports only · 1 month audit retention Read 30 Sep 2026 · zoho.com
Enterprise Priced on request Get quote Starts above 100 million rows per month · starts with 10 users · unlimited sources and destinations · 6 months audit retention Read 30 Sep 2026 · zoho.com
Standard Priced on request Monthly or yearly options shown; price not stated in the opened page text 3 users · 5 data sources · 2 data destinations · 250+ transforms · 2 months audit retention Read 30 Sep 2026 · zoho.com

Every Zoho DataPrep plan and price →

Strong points and limits

Strong points

  • More than 250 data transforms
  • Natural-language assistance through Ask Zia
  • More than 70 listed data sources
  • Hourly pipeline scheduling and failed-job backfills

Limits

  • Free plan is limited to one user
  • Free imports and exports are manual
  • Free plan covers 20,000 rows monthly

Who it suits

It suits analysts, business users, engineers, and data scientists who need to prepare data and automate pipelines. The free tier may suit an individual who can work within its row limit and manual transfer restrictions.

Verdict

DataPrep combines visual data preparation, broad listed source coverage, and pipeline automation. Check how its processed-row counting and free-plan restrictions fit your workflow before choosing a plan.

Where Specifiction places it

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