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SPECIFICTION
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302.sh vs Go2

302.sh

302.sh

Go2

go2.gg

Side by side

Figure302.shGo2
Price from$9/mo$7/mo
Free planYesYes
Free trialYesYes
Open source——
WebYesYes
iOSYes—
APIYesYes
Self-hosted—Yes
Plans published44
Spec score · Custom Url Shortener Software8.9 (#4)8.8 (#6)
Spec score · URL shorteners8.6 (#38)8.9 (#13)
AnalyticsAll plans include 90 days of click history, with reporting for clicks, unique visitors, geography, devices, browsers, and referrers.Click analytics include geography, device, browser, referrer, and UTM breakdowns, with CSV export.
API accessPublic API tokens are available on Creator and higher plans, with plan-based daily request limits.Yes
Bulk link creationYesYes
Custom domainsUsers can connect a subdomain with CNAME and TXT records; TLS certificates are provisioned and renewed automatically through Cloudflare.Yes
Free planYesYes
Geo targetingYesYes
IntegrationsCSV imports support files exported from Bitly, Short.io, Rebrandly, or a spreadsheet, and the API supports link and analytics operations.The homepage lists server-side pixels for Meta, Google Ads, TikTok, LinkedIn, X, Pinterest, Reddit, and Snap.
Product302.sh is a URL shortener for creating branded links and managing them from a dashboard with built-in analytics.Go2 is a branded URL shortener and link management platform for teams and AI agents.
RedirectsRedirects continue after the monthly analytics quota is reached, while recording of new analytics events pauses until the period resets.The homepage says Go2 provides sub-10ms global redirects on Cloudflare’s edge.
Paid from97
SupportThe company says customers can contact the team directly and hear from people who write the code.Free includes community support, Pro includes priority support, and Business includes dedicated support with a 99.9% SLA.

Plans

302.sh

  • FreeFree
  • Creator$9 a month
  • Pro$29 a month
  • Business$79 a month

302.sh pricing →

Go2

  • FreeFree
  • Pro$7 a month
  • Business$39 a month
  • Scale$79 a month

Go2 pricing →

In their own words

302.sh

302.sh has no write-up on Specifiction yet; its figures are above.

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Go2

Go2 is a branded URL shortener and link management platform for teams and AI agents. It supports custom domains and slugs, QR codes, link-in-bio pages, and links that expire, require passwords, or stop after a click limit. Analytics break clicks down by geography, device, browser, referrer, and UTM data, with CSV export. Links can carry agent, run, actor, and tool-call attribution fields, which its API can retrieve. Developer tools include a REST API, OpenAPI reference, TypeScript SDK, and MCP server. The platform lists server-side pixels for Meta, Google Ads, TikTok, LinkedIn, X, Pinterest, Reddit, and Snap, and says redirects run on Cloudflare’s edge in under 10ms. Go2 is available on the web, by API, and self-hosted. Its free plan includes 100 tracked links and 5,000 attributed clicks monthly, with one custom domain; anonymous links expire after 24 hours. Pro is $7.00 per month billed annually ($86/year), Business is $39.00 per month billed annually ($470/year), and Scale is $79.00 per month billed annually ($950/year).

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