360dialog vs SMS.es Business Messenger
360dialog
360dialog.comSMS.es Business Messenger
rcs.esSide by side
| Figure | 360dialog | SMS.es Business Messenger |
|---|---|---|
| Price from | $59/mo | €20/mo |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 6 | 8 |
| Spec score · RCS Messaging Platforms | 7.9 (#8) | 8.4 (#6) |
| Company | The legal imprint identifies the company as 360dialog GmbH and gives its address as Tölzer Straße 1, 82031 Grünwald, Germany. | SMS.es identifies itself as the commercial brand of G729 S.L. and describes its offering as a business messaging and CPaaS platform. |
| Integrations | The integrations page lists Zapier, n8n, Make, Pipedream, Pabbly Connect, IFTTT, and Activepieces as supported automation tools. | An RCS agent is created in Google's RCS console and connected to SMS.es Business Messenger using an Agent ID, region, and webhook URL. |
| Product | 360dialog provides access to the WhatsApp Business API so businesses can connect their own software, CRM, or chatbot to WhatsApp messaging. | SMS.es Business Messenger provides RCS Business Messaging through a REST API with OAuth2, campaign management, real-time webhooks, and automatic SMS fallback. |
| Support | The Regular plan includes 24/7 human support and a first-response SLA of under four hours. | The Inicio tier includes email support, while the Empresa tier includes priority email and chat support. |
Plans
360dialog
- Regular$59 a month
- Premium$119 a month
- Scale$299 a month
- REGULAR€49 a month
- PREMIUM€99 a month
- SCALE€500 a month
SMS.es Business Messenger
- EmpresaFree
- InicioFree
- SMS Starter€5, paid once
- RCS channel add-on€20 a month
- Conversacional€39 a month
- Omnicanal€79 a month
- EmpresarialPriced on request
- EnterprisePriced on request
In their own words
SMS.es Business Messenger
SMS.es Business Messenger provides RCS business messaging through a REST API and web interface, with campaign management, webhooks and automatic SMS fallback. Its Campaign API can create, clone, list, retrieve, update, activate, pause and delete campaigns. RCS messages can include rich cards, carousels, suggested replies, action buttons, high-resolution images and video, location sharing and branded sender identity. OAuth2 client credentials provide API access, and tokens are valid for seven days. Configured webhooks report delivered, read and user-reply events in real time. To connect an RCS agent, create it in Google's RCS console and provide its Agent ID, region and webhook URL. RCS requires explicit opt-in, which can be managed with web forms and keyword rules. Before launch, the agent can message only test devices; public availability follows approval by each carrier. The setup guide identifies Android devices using Google Messages and iOS 18 or later as supported test devices. The Inicio tier lists €0.004 per message, and Empresa lists €0.0032 per message; both show free. Empresarial pricing is custom and not specified.