91Leads CRM vs InstaChime
91Leads CRM
91leads.com
InstaChime
instachime.comSide by side
| Figure | 91Leads CRM | InstaChime |
|---|---|---|
| Price from | ₹99/mo | $29/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 14 | 5 |
| Spec score · Lead Routing Software | 9.4 (#1) | 8.0 (#15) |
| Annual billing | Annual payment is advertised with a 5% to 10% discount, depending on plan and team size. | Annual plans use a 25% discount against the monthly rate, with the annual invoice amount displayed on each paid plan. |
| Integrations | The integrations page names WhatsApp, Facebook Lead Ads, IndiaMART, Justdial, website forms, Google Sheets, APIs, webhooks, Housing.com, Magicbricks, 99acres, and NoBroker. | Official setup guides cover Google Ads, Meta Lead Ads, TikTok, LinkedIn Lead Gen Forms, website forms, HubSpot, Salesforce, Pipedrive, GoHighLevel, Zoho CRM, Google Sheets, Excel Online, Zapier, and Make. |
| Lead capture | The CRM accepts leads from Meta Ads, websites, WhatsApp, IndiaMART, Justdial, Google Sheets, APIs and webhooks. | It collects leads from ads, forms, automation tools, and webhooks in real time. |
| Support | The maker advertises support by phone, email and WhatsApp, plus setup and onboarding assistance. | Enterprise plans include scoped onboarding, rollout and integration planning, and a support plan agreed before launch. |
| Target users | The founder page describes the CRM as designed for Indian startups and SMBs, including founders, sales managers, and field teams. | The platform is intended for inbound sales teams, marketing agencies, local and field-service teams, and multi-location operators. |
| What it does | 91Leads is a cloud CRM for capturing, assigning, following up and converting business leads. | InstaChime is a lead-response platform that captures, routes, alerts, claims, and hands off fresh inquiries while preserving operational visibility. |
Plans
91Leads CRM
- Video Call MeetingFree
- Attendance add-on₹99 a month
- Logo Update add-on₹99 a month
- CRM Basic₹199 a month
- Expense Management add-on₹199 a month
- Invoicing add-on₹199 a month
- Quotation add-on₹199 a month
- Task Management add-on₹199 a month
- White Label CRM₹199 a month
- White Label Service add-on₹199 a month
InstaChime
- FreeFree
- Starter$29 a month
- Growth$79 a month
- Agency$199 a month
- EnterprisePriced on request
In their own words
91Leads CRM
91Leads CRM is a cloud-based lead management system for capturing, assigning, following up on, and managing sales pipeline leads. It can capture leads from sources including Meta Ads, websites, WhatsApp, IndiaMART, and Justdial. List and pipeline views, custom fields, lead history, bulk upload, and routing rules support lead handling. Automation includes AI lead scoring, nurturing, drip campaigns, behavior-based triggers, and A/B testing. Calling tools include a one-click dialer, reminders, call tracking, and recordings. Other modules cover tasks, inventory, invoicing, expenses, and attendance. Integrations named include Google Sheets, APIs, webhooks, property portals, and lead sources. Platforms include Android, iOS, web, and API; mobile use requires an internet connection. CRM Basic costs ₹199 a month per active user, with 18% GST added. There is no free plan, but a 7-day trial requires no card. Call recordings are stored for three months, and the Call Recording add-on requires at least three months of billing.
InstaChime
InstaChime is a web-based platform for capturing and routing inbound leads, then tracking response and handoff activity. It collects inquiries in real time from ads, forms, automation tools, and webhooks. When an unclaimed lead approaches an SLA risk, the platform can move it to the next configured channel. Teams can track ownership, claim status, response targets, SLA timing, delivery, retries, and escalations. Setup guides cover advertising platforms, website forms, CRM tools, spreadsheets, and automation services. Notifications can go to Slack, Microsoft Teams, Discord, or Telegram, as well as customer-owned SMS, WhatsApp, and voice bridge URLs. An MCP integration uses scoped API tokens for recent leads, analytics, workflow visibility, and controlled test leads. The free plan provides one workspace, two users, and 50 leads per month; paid plans start at $29/mo. Free workspaces require email verification, and limits are applied when a lead is captured, so teams expecting sustained higher volume should upgrade beforehand.