ACTIVATE vs KALO IQ
ACTIVATE
try.activate.socialKALO IQ
kaloiq.comSide by side
| Figure | ACTIVATE | KALO IQ |
|---|---|---|
| Price from | — | $79/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 0 | 4 |
| Spec score · Influencer Marketing Platforms | 7.4 (#129) | 9.1 (#2) |
| API | ACTIVATE says its developer API can be integrated with a customer's platform to discover influencers, manage campaigns, and pull analytics. | The REST API returns JSON, uses bearer-token authentication over HTTPS and exposes creator search, audience metrics, fake-follower checks, lists, campaigns, webhooks and exports. |
| Campaign management | Yes | Yes |
| Creator discovery | Yes | Yes |
| Creator payments | Yes | Yes |
| Discovery | The platform supports influencer search using filters, keywords, mentions, and hashtags, and lets brands invite creators to collaborate. | Users can search creators by niche, audience demographics, location, platform, engagement and other filters. |
| Founded | 2014 | 2015 |
| Performance analytics | Yes | Yes |
| Product | ACTIVATE provides brands and agencies with an influencer marketing platform for creator discovery, campaign management, and measurement. | KALO IQ is an all-in-one influencer marketing platform for US brands and agencies. |
| Support | The demo request page directs people seeking influencer support to submit a ticket through ACTIVATE help. | Email support is included on every plan, Growth and Agency add priority support, and Agency includes a dedicated account manager. |
Plans
In their own words
ACTIVATE
ACTIVATE has no write-up on Specifiction yet; its figures are above.
KALO IQ
KALO IQ is an influencer marketing platform for US brands and agencies, combining creator discovery, outreach, campaign management, payments and analytics. Its database advertises 100M+ hand-verified US creators, and the company says its 15-person team checks US creators and excludes bots, fake-follower accounts and creators outside the US. Search filters cover niche, audience demographics, location, platform and engagement. Analytics include audience quality, interests, demographics, growth and performance. Teams can send personalized outreach, automate follow-ups and track replies in one inbox. Campaign tools cover planning, execution, collaborations, tasks and reporting; UTM links, Google Analytics 4 integration and ROI reporting connect activity with purchases. Supported social channels include Instagram, TikTok, YouTube and X, among others. The web platform also offers an API, and paid tiers include CSV or PDF exports. A free plan provides previews and core filters, but limits searches and creator profiles and excludes outreach emails. The listed paid plans start at $79 a month. The platform is US-only and does not support global campaigns.