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SPECIFICTION
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ActivePresenter vs BranchTrack

ActivePresenter

atomisystems.com

BranchTrack

branchtrack.com

Side by side

FigureActivePresenterBranchTrack
Price fromFree$6.92/mo
Free planYesYes
Free trialYes—
Open source——
WebYesYes
WindowsYes—
macOSYes—
iOSYesYes
AndroidYesYes
APIYesYes
Self-hostedYesYes
Plans published56
Spec score · Course Authoring Software9.5 (#1)9.3 (#2)
Spec score · Learning Content Authoring Software9.5 (#1)9.3 (#2)
API and extensibilityA JavaScript API reference is included in the ActivePresenter 10 user manual starting at page 320, with examples such as prez.object().The LMS page says direct-link activity can be tracked through BranchTrack proprietary APIs; public REST API or SDK documentation was not found on the reviewed maker pages.
HeadquartersHanoi, VietnamLatvia
Rating on Capterra4.7 out of 5 from 67 reviews.4.8 out of 5 from 9 reviews
Rating on GetApp4.7 out of 5 from 67 reviews.4.8 out of 5 from 9 reviews
Security and privacyAtomi identifies itself as GDPR data controller and CCPA/CPRA business, with a privacy policy updated May 21, 2026.BranchTrack SIA says it follows GDPR-based Latvian privacy rules, uses HTTPS and monitors systems for vulnerabilities, while disclaiming complete security guarantees.
SupportThe maker offers email support, a community forum, manuals, and video tutorials.Pricing lists training videos and community support on Free, priority response on paid plans, and an SLA on Team and Enterprise.
What it doesActivePresenter combines screen and webcam recording, video editing, interactive eLearning authoring, quizzes, simulations, games and training-video creation.BranchTrack is a cloud authoring platform for building interactive digital simulations and tracking learner behavior.

Plans

ActivePresenter

  • Free editionFree
  • Free EditionFree
  • ActivePresenter Pro EDU$249, paid once
  • ActivePresenter Standard$249, paid once
  • ActivePresenter Pro$499, paid once

ActivePresenter pricing →

BranchTrack

  • FreeFree
  • Professional$83 a year
  • Professional$83 a month
  • Team$299 a year
  • Team$299 a month
  • EnterprisePriced on request

BranchTrack pricing →

In their own words

ActivePresenter

ActivePresenter is an eLearning authoring tool for recording screens, editing video and creating courses. It supports slide-based lessons, interactive simulations, assessments and video-based courses. Screen recording can capture full-motion screen video, interactive simulations, webcam video, microphone audio and system audio. Editing tools cover cutting, cropping, splitting, joining, playback speed and volume changes, and freeze frames. Projects can be exported as HTML5, video, images or Office documents, with SCORM and xAPI output for learning management systems; projects can also be published directly to uPresenter LMS. Listed AI tools include image generation, text-to-speech, auto captions, AI writing and project auto-translation, and require credits. The Free Edition has an unlimited trial period but is intended for trial and non-commercial use; outputs using non-free features may be watermarked. ActivePresenter Standard costs $249, paid once, Pro EDU costs $249, paid once with educational eligibility and approval, and Pro costs $499, paid once. Paid licenses are perpetual, licensed per machine and include one year of free upgrades to new major versions.

Visit atomisystems.com

BranchTrack

BranchTrack is an experiential learning platform for creating, delivering, and tracking digital simulations. Its browser-based visual editor is designed for branching scenarios without technical skills or prior experience. Simulations can include characters, locations, custom assets, files, images, video, and voice-over. The platform records learner actions and outcomes to support simulation improvement and personalized feedback. For delivery, it supports SCORM 1.2 and 2004, xAPI, and direct links that track learner progress. Simulations can be embedded in courses made with Articulate Storyline, Rise, Adobe Captivate, Lectora, Elucidat, Gomo, and Easygenerator. Live sessions with Zoom and Teams can include real-time scoreboards and feedback. Learner experiences adapt to phones and tablets; mobile publishing and WCAG 2.0 accessibility are listed. The Free plan is free, billed Forever, and includes one simulation. Professional is $83 a year, while Team costs $299 a year.

Visit branchtrack.com