Adform DMP vs Diskover
Adform DMP
site.adform.comDiskover
diskoverdata.comSide by side
| Figure | Adform DMP | Diskover |
|---|---|---|
| Price from | — | Free |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | Yes |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 1 | 6 |
| Spec score · Data Management Platforms | 8.2 (#3) | 8.8 (#2) |
| Founded | 2002 | Diskover states that it was founded in 2016. |
| Headquarters | Copenhagen, Denmark | The company lists 2033 Gateway Place Suite 420, San Jose, California 95110, USA. |
| Purpose | Adform DMP lets brands collect data from any source, merge identifiers across devices and sessions, and build a single customer view for audience activation. | Diskover indexes files across storage platforms into one searchable catalog for unstructured data management. |
| Security | Adform says its full-stack offering maintains ISO/IEC 27001 certification. | Diskover's architecture page describes metadata-only indexing as safe and non-intrusive, and says the platform offers secure real-time access to live filesystem changes through Live View. |
| Support | Adform's terms state that platform-related client support is provided online and/or by telephone in English. | Support includes a free Slack community, online resources, subscription ticketing, phone support and optional deployment, training and optimization services. |
Plans
Diskover
- Community EditionFree
- AI connectorPriced on request
- EnterprisePriced on request
- Industry add-onsPriced on request
- MultistreamPriced on request
- ProfessionalPriced on request
In their own words
Adform DMP
Adform DMP is an enterprise data management platform for brands and publishers. It gathers data from multiple sources, joins identifiers across devices and sessions, and builds single customer views that teams can use to segment, model, and activate audiences in real time. Collection options include tracking points, pixels, file and server uploads, batch uploads, API calls, and banner activity. Audience tools include profiles, lookalike modeling, and overlap analysis; Adform ID Fusion supports recognizing users across browsers, devices, and publishers while helping manage frequency and duplication. Destinations include Adform DSP and Ad Server, plus listed channels such as display, search, social, video, email, mobile, and CTV. Connections to Adform services depend on separate contracted services and pricing. Customers retain ownership and control of their data, and the service is described as designed for privacy and GDPR compliance. A standard account includes one data import integration and taxonomy setup unless otherwise agreed. Pricing is on request, with rates, event limits, and overage fees set in an order form.
Diskover
Diskover indexes files across storage platforms and brings their metadata into a searchable catalog for unstructured data management. It is designed for large estates, including those with billions of files. A distributed engine scans in parallel and can reuse cached results to speed later indexing. Diskover indexes metadata without moving or copying underlying data and offers browser-based access. The catalog combines core file details with enriched business and technical attributes. Rules and plugins automate cleanup, tagging, tiering, and repetitive tasks; the maker describes more than 50 plugins for enrichment, workflow automation, data movement, and file actions that need no code. Listed integrations include Azure Blob, OneDrive and SharePoint, Amazon S3 and compatible storage, Grafana, Dell PowerScale, and Snowflake. Multistream includes a connector to data lakes and lakehouses and curated datasets for AI/BI pipelines. An optional AI connector supports natural-language interaction on desktop or mobile and use of a customer's chosen LLM. Plans have annual platform fees, but dollar prices are not published; pricing is available on request.