AdGuard vs AdLock

AdGuard is a family of apps and services for filtering content across desktop and mobile devices. Its tools include custom filter lists, an element picker and cookie-popup blocking. The listed apps cover Windows, Mac, Android, Android TV, iOS, browsers and Linux, while AdGuard Home can extend coverage across a home network when installed on a router. Security features block phishing, malware, dangerous and malicious sites, and inappropriate content. AdGuard Content Blocker and AdGuard DNS are free products; Content Blocker works in Samsung Internet and Yandex Browser, with fewer features than the Android version. Personal licenses cover three devices and Family licenses cover nine. Licenses are available for one year or a lifetime, with annual billing or a one-time payment, but no prices are listed. Trials last 14 days for Windows, Mac, Android and Android TV, and seven days for iOS Premium. Purchases have a 30-day money-back guarantee for requests within 30 days. Support is available by email 24/7.

AdLock blocks ads and helps filter tracking and malicious activity across Windows, macOS, iOS and Android, with Android TV also listed. It blocks ad types by default and does not participate in acceptable ads; users can allow ads on selected websites or apps. Other protections include blocking tracking scripts, malware, malicious requests and redirects, plus filtering HTTP and HTTPS connections. Users can add custom filter lists and block cookie popups. Browser coverage includes Chrome, Safari and Firefox, as well as major browsers generally. AdLock says it uses few device resources, can save mobile data and can extend battery life. Free browser extensions are available, and standalone applications offer free trials. The free plan and paid options coexist: plans are $9.95 a month, $39.50 a year, or $15.99 a year when billed every five years. Paid plans cover five devices and include a 30-day money-back guarantee. The company lists 24/7 technical support and is based in Bratislava, Slovakia.