AdLock vs Roadblock

AdLock blocks ads and helps filter tracking and malicious activity across Windows, macOS, iOS and Android, with Android TV also listed. It blocks ad types by default and does not participate in acceptable ads; users can allow ads on selected websites or apps. Other protections include blocking tracking scripts, malware, malicious requests and redirects, plus filtering HTTP and HTTPS connections. Users can add custom filter lists and block cookie popups. Browser coverage includes Chrome, Safari and Firefox, as well as major browsers generally. AdLock says it uses few device resources, can save mobile data and can extend battery life. Free browser extensions are available, and standalone applications offer free trials. The free plan and paid options coexist: plans are $9.95 a month, $39.50 a year, or $15.99 a year when billed every five years. Paid plans cover five devices and include a 30-day money-back guarantee. The company lists 24/7 technical support and is based in Bratislava, Slovakia.

Roadblock is a freemium Safari content blocker for iPhone and Mac that controls how web content loads. It blocks advertisements, including pop-ups and video ads, plus scripts that track activity on webpages and across the web. It can remove chat widgets, cookie-consent, newsletter, and notification banners, subscription overlays, and AI widgets. Custom rules can block or allow sites and content, hide elements, strip cookies, and force HTTPS. Separate profiles support Wi-Fi, cellular browsing, or family use and can be shared with friends. The iPhone page lists 322K+ built-in rules, with additional ad-blocking rules for non-English sites in 37 languages. Optional iCloud sync shares profiles and settings between Mac, iPhone, and iPad and is off by default. Roadblock says it does not collect or store personal information, and extensions do not access browsing activity or report blocked content. It supports iOS 15+ and macOS Big Sur 11+. Premium plans start at $0.99 a month or $5.99 a year.