Adobe InDesign vs Snappa
Adobe InDesign
adobe.com
Snappa
snappa.comSide by side
| Figure | Adobe InDesign | Snappa |
|---|---|---|
| Price from | $19.99/mo | $10/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | — | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| API | Yes | — |
| Self-hosted | Yes | — |
| Plans published | 9 | 3 |
| Spec score · Graphic Design Software | 9.2 (#10) | 8.4 (#58) |
| Spec score · Design tools | 9.2 (#10) | 8.4 (#56) |
| Brand kit | Yes | Yes |
| Company | Adobe says it was founded in 1982 by John Warnock and Charles Geschke. | Snappa is owned and operated by Nosco Media Inc. |
| Desktop app | Yes | No |
| Free plan | No | Yes |
| Illustration tools | No | Yes |
| Integrations | Official integrations include Adobe Illustrator, Photoshop, Adobe Express, Adobe Capture, Bridge, Creative Cloud Libraries and InCopy. | Snappa supports social media sharing and Buffer integration for scheduling posts. |
| Security | Adobe says it integrates security activities across its software development practices, processes, and tools, and provides product security bulletins and advisories. | Snappa says it uses different security techniques to protect data from unauthorized access and notes that perfect internet security does not exist. |
| Support | Adobe’s InDesign Help Center provides tutorials, technical requirements, troubleshooting articles, and product documentation. | Snappa directs users to its contact form and says it will respond as soon as possible. |
| Template library | Yes | Yes |
Plans
Adobe InDesign
- Creative Cloud Pro for students and teachers$19.99 a month
- InDesign$22.99 a month
- InDesign$22.99 a month
- Creative Cloud Pro$34.99 a month
- Creative Cloud Pro$34.99 a month
- InDesign for teams$37.99 a month
- InDesign for teams$37.99 a month
- Creative Cloud Pro for teams$99.99 a month
- InDesign annual prepaid$263.88 a year
In their own words
Adobe InDesign
Adobe InDesign is a professional page-layout application for designing, preflighting, and publishing content for print, web, and tablet apps. It can produce brochures, digital magazines, eBooks, posters, and presentations, with precise typography controls and access to Adobe Fonts. Adobe describes layout and AI features including Flex Layout, layout-aware Rewrite, PDF-to-InDesign conversion, generated alt text, and Generative Expand. InDesign integrates with Photoshop, Illustrator, and Acrobat, and includes tools for sharing assets, receiving feedback, and collaborating with stakeholders. It runs on macOS and Windows as a desktop app, not a mobile app, and is available only through a membership plan. A seven-day trial provides the full version but converts to a paid Creative Cloud membership unless canceled before it ends. The InDesign plan includes 100GB cloud storage and 25 monthly generative credits; Creative Cloud Pro plans include access to 20+ apps. For versions 21.3 and later, Adobe lists at least 8GB RAM and an internet connection for activation, subscription validation, and online services.
Snappa
Snappa is a cloud-based graphic design tool for creating social posts, advertisements, blog graphics and similar work. It is designed for non-designers, including marketers, entrepreneurs and small businesses. The browser service provides more than 6,000 customizable templates and over 5,000,000 high-resolution photos and graphics. Editing includes text, photo effects, image resizing and one-click background removal. Designs can be shared to social media, with Buffer integration for scheduling. Snappa says included photos and graphics are royalty-free and licensed for commercial use. It runs on a laptop or desktop with an internet connection without installation, and has no desktop app. The Starter plan allows three downloads per month. Pro costs $10 a month billed yearly for one user; Team costs $20 a month billed yearly for five users and adds collaboration. Snappa is owned by Nosco Media Inc.