Adstacker vs Lumen Research
Adstacker
adstacker.ioLumen Research
lumen-research.comSide by side
| Figure | Adstacker | Lumen Research |
|---|---|---|
| Price from | $99/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| Plans published | 3 | 1 |
| Spec score · Ad Creative Testing Tools | 7.7 (#11) | 8.1 (#8) |
| Audience | The maker describes the product for marketers, media buyers, agencies, and brands. | Lumen describes its offering as an end-to-end attention technology suite for data-driven advertisers seeking to reduce ad waste and improve advertising returns. |
| Integrations | The privacy policy lists Stripe, AWS, Supabase, and OpenAI as examples of third-party providers the services may integrate with. | The maker says its attention predictions can be embedded as a custom algorithm within a selected DSP; the opened page does not name a complete supported-DSP list. |
| Support | Support is available by email, with the About page stating a response time within 1 business day. | The maker lists [email protected] as a contact and directs prospective customers to request a demo. |
Plans
In their own words
Lumen Research
Lumen Research measures whether consumers see advertising and how long they attend to it, then uses attention data to inform campaign planning and media buying. Its dashboard brings together attention measurement across online and offline environments. The self-service platform provides attention metrics and custom reports, while Lumen Attention Bidding works with a customer's selected DSP to bid on ad units predicted to attract attention. The model predicts attention every 100 milliseconds of visual exposure. For creative research, Lumen Spotlight uses opt-in webcam eye-tracking on laptops and mobile devices; tests can produce heatmaps, gaze plots, view orders, audience surveys and attention reports. Coverage includes social, digital, gaming, TV/VOD, out-of-home, point-of-sale, print, audio and packaging. The LAMP client-side JavaScript tag collects impression-level placement data and estimates attentive seconds. Lumen says its ad measurement software does not collect, store or report personally identifiable information and is GDPR-compliant. It is a paid service, with pricing on request; prospective customers are invited to schedule a demo or meeting.