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SPECIFICTION
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Adthena vs CB Insights

Adthena

adthena.com

CB Insights

cbinsights.com

Side by side

FigureAdthenaCB Insights
Price from$350/mo$417/mo
Free plan——
Free trialYesYes
Open source——
WebYesYes
iOS—Yes
Android—Yes
APIYesYes
Plans published55
Spec score · Competitive Intelligence Software8.2 (#7)8.5 (#5)
Founded20122009
HeadquartersLondon, UK498 Seventh Avenue, 12th floor, New York, NY 10018, United States
IntegrationsAdthena lists integrations with Looker Studio and Microsoft Power BI, and data exports to S3, GCS, Azure Blob Storage, and FTP/SFTP.CB Insights offers turnkey integrations with Microsoft Copilot and Salesforce, and distributes data through Snowflake Marketplace.

Plans

Adthena

  • AI Overview Insights$350 a month
  • ChatGPT Ads Intelligence$399 a month
  • Brand Market ViewPriced on request
  • Category Market ViewPriced on request
  • Whole Market ViewPriced on request

Adthena pricing →

CB Insights

  • User License$417 a month
  • Team Access$1,700 a month
  • Browser AnalystPriced on request
  • Feeds / Data SolutionsPriced on request
  • Strategy TerminalPriced on request

CB Insights pricing →

In their own words

Adthena

Adthena has no write-up on Specifiction yet; its figures are above.

Visit adthena.com

CB Insights

CB Insights provides market intelligence, analytics and data science predictions for businesses evaluating technology markets, companies and competitors. It tracks and compares more than 12 million companies across more than 1,600 technology markets, with extensive historical data on funding, acquisitions, hiring, financials, relationships, patents, news and other listed signals. Strategy Terminal uses predictive data science and AI agents to surface signals about private companies, markets and competitors. Browser Analyst examines webpages and can produce scouting reports and SWOT analyses, alongside company, executive, funding, customer, partner and competitor information. Access options include the web, browser extension, iOS and Android apps, APIs and data feeds. Integrations include Microsoft Copilot and Salesforce; data is also distributed through Snowflake Marketplace. CB Insights says its infrastructure is SOC 2 Type II certified and GDPR compliant, with encryption, audit trails, role-based access, SSO and MFA. Pricing is available on request, and a 10-day trial is listed; there is no free plan.

Visit cbinsights.com