Advibly vs Pencil
Advibly
advibly.com
Pencil
trypencil.comSide by side
| Figure | Advibly | Pencil |
|---|---|---|
| Price from | $21.75/mo | $11/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 6 | 13 |
| Spec score · AI Ad Creative Generators | 8.4 (#8) | 8.3 (#11) |
| Licence | The service itself is proprietary: its terms grant a limited, non-exclusive, non-transferable, revocable business-use licence and prohibit copying, resale, reverse engineering and source extraction. | Pencil is proprietary cloud SaaS owned or licensed by Pencil AI Limited; its terms prohibit copying, modification, reverse engineering and resale. |
| Rating on GetApp | 0 out of 5 from 0 reviews. | 4.0 out of 5 from 1 review |
| Security | The privacy policy says the company uses commercially reasonable measures that may include encryption in transit, access controls, and logging, and does not guarantee absolute security. | Pencil says it has SOC 2 Type II audited security controls and that customer data is not used to train its models. |
| Support | The makers say the two-person team reads the support inbox and can be contacted at [email protected]. | Core includes chat support, Growth includes direct access to the product team and roadmap, and Pro includes dedicated customer success. |
| What it does | Advibly is an AI creative workspace that turns websites, app listings, stores, screenshots and brand files into reusable context for ads, videos, carousels and social content. | Pencil is a browser-based AI marketing platform that generates and publishes advertising creatives. |
Plans
Advibly
- Credit top-up$11, paid once
- Create$29 a month
- Publish$59 a month
- Create annual$261 a year
- Publish annual$531 a year
- StudioPriced on request
Pencil
- Basic — 50 generations annual$11 a month
- Core$11 a month
- Basic — 50 generations$14 a month
- Basic — 100 generations annual$19 a month
- Basic — 100 generations$24 a month
- Basic — 250 generations annual$44 a month
- Growth$44 a month
- Basic — 250 generations$55 a month
- Basic — 500 generations annual$79 a month
- Basic — 500 generations$99 a month
In their own words
Advibly
Advibly is an AI creative workspace for SaaS products, mobile apps, and ecommerce stores. It generates image ads, social posts, product visuals, UGC-style and talking-head videos, carousels, app walkthroughs, and campaign assets. Brand context can be built from a website, app listing, online store, screenshots, logo, or other brand files. Its multi-shot video workflow writes a script, creates a storyboard for approval, renders clips, records narration, scores the result, and assembles the finished video. The service lists 14 image and video models from OpenAI, Google, ByteDance, Kling, xAI, Black Forest Labs, MiniMax, and Alibaba. Users can connect Shopify and publish to LinkedIn, TikTok, Instagram, X, and YouTube. An MCP server supports Claude, ChatGPT, Cursor, Claude Code, and VS Code, while the dashboard works without MCP. New accounts receive two free starter credits. Create costs $29 a month for 30 credits and one brand; Publish costs $59 a month for 40 credits, up to five brands, and up to ten social accounts.
Pencil
Pencil is a web-based creative marketing platform that uses AI to generate advertising copy, images, and video ads. Its workflow runs from briefing and generation through editing, approvals, publishing, and evaluation. The browser editor handles text, image, video, and HTML, with exports in GIF, MP4, HTML5, and static formats. Pencil says a single template can produce thousands of variations and be adapted across markets through localization or translation. Listed generally available ad integrations include Meta, TikTok Ads, LinkedIn Ads, Google Ads, YouTube, Display & Video 360, and Campaign Manager 360. Users can create six ads for free through a guided experience, but full platform access requires a paid plan. Core costs $11 a month billed annually and includes 50 generations per month and one workspace. Growth costs $44 a month billed annually, with 250 monthly generations and unlimited workspaces. Pro has custom pricing and unlimited generations. Pencil says its security controls are SOC 2 Type II audited and that customer data is not used to train its models.