AdWyse vs Airbridge
AdWyse
adwyse.ca
Airbridge
airbridge.ioSide by side
| Figure | AdWyse | Airbridge |
|---|---|---|
| Price from | $99.99/mo | $40/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 2 | 2 |
| Spec score · Marketing Attribution Software | 9.0 (#5) | 9.2 (#1) |
| Attribution | It uses UTM parameters, Facebook click IDs, Google click IDs, and Shopify landing site referrers to attribute orders. | The service attributes downstream events such as trials, subscriptions and revenue to acquisition sources. |
| Headquarters | The Shopify App Store lists the developer address as Edmonton, Alberta, Canada. | Seoul, South Korea |
| Integrations | The listed integrations are Shopify, Facebook Ads, Google Ads, and TikTok Ads, with TikTok marked as coming soon on the maker site. | The integrations directory advertises more than 374 integrations, including ad networks, subscription tools and data partners. |
| Reporting | The product offers campaign performance dashboards, email reports, and performance alerts. | Its reports compare campaign performance by revenue, ROAS, subscriber value, funnels, retention, and predictive LTV up to 180 days. |
| Security controls | The privacy policy describes TLS transmission encryption, encrypted storage, row-level database security, audits, access controls, and protected OAuth tokens. | The security page describes AES-256 storage encryption, TLS 1.2 or newer in transit, AWS GuardDuty monitoring and role-based access controls. |
| Support | The Shopify App Store listing says app support is provided by Argora. | All plans include documentation, developer guides, API references, and ticket-based technical and product support; Growth includes a dedicated CSM. |
| What it does | AdWyse links Shopify orders to the advertising campaigns that generated them and reports revenue-based ROAS. | Airbridge is AB180’s mobile measurement platform linking acquisition channels with trials, subscriptions and revenue. |
Plans
In their own words
AdWyse
AdWyse attributes Shopify orders to advertising campaigns to show revenue and return on ad spend (ROAS) for Shopify merchants. It uses UTM parameters, Facebook and Google click IDs, and Shopify landing site referrers for attribution. The service says Shopify server-side webhooks let it track orders without browser privacy restrictions affecting tracking. Reporting includes campaign dashboards, email reports, and performance alerts; Claude AI analyzes campaign data and suggests campaigns to pause, scale, or optimize. Listed integrations are Shopify, Facebook Ads, and Google Ads through webhooks or OAuth. TikTok tracking is described as coming soon. The Free plan costs nothing and includes one ad account, 100 tracked orders per month, 30 days of history, and a basic ROAS dashboard. Pro costs $99.99 a month, billed every 30 days, with unlimited ad platform connections, full attribution tracking, real-time ROAS calculations, custom date ranges, email reports, and alerts. Pro includes a 7-day free trial. The privacy policy says AdWyse does not sell personal information or share order or campaign data with other users.
Airbridge
Airbridge is a mobile measurement partner that attributes and analyzes advertising across mobile, web, PC, console, and connected TV. It links ad spend, app events, and subscription revenue to help show which campaigns bring in paying subscribers. Reports cover revenue, return on ad spend, subscriber value, funnels, retention, and predictive lifetime value up to 180 days. Deep-link tools include direct and deferred links, short links, QR codes, and web-to-app routing. Signal Hold can delay a conversion postback for up to 24 hours and discard it if a matching cancellation comes in; this feature currently applies only to Meta Ads. Core covers Google, Meta, Apple Ads, and TikTok attribution, standard events, and up to two third-party integrations. Growth supports more than 330 ad networks and platforms, custom event tracking, unlimited integrations, and a dedicated customer success manager. Airbridge supports Android, iOS, web, and API integrations. Core costs $40 a month, includes 500K data points, then charges $0.0001 per data point; it has no annual contract. A 30-day trial is listed.