Affinity vs TexAu
Affinity
affinity.coTexAu
texau.comSide by side
| Figure | Affinity | TexAu |
|---|---|---|
| Price from | $166.67/mo | $79/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 4 | 8 |
| Spec score · Social Selling Software | 9.3 (#1) | 8.6 (#7) |
| API limits | The pricing page lists 100,000 API calls per month for Scale and Advanced and unlimited calls for Enterprise. | The API documents a 100,000-call monthly ceiling per endpoint, with action-dependent per-minute and per-day limits. |
| Compliance | Affinity lists SOC 2 Type II, ISO 27001, ISO 27017/27018, ISO 27701, GDPR/CCPA, and DORA among its security and compliance standards. | The API page states GDPR and CCPA compliance, EU-region processing availability, DPA availability and SOC 2 Type II in progress. |
| Integrations | Native connections include Gmail, Outlook, Slack, Microsoft Teams and PitchBook, with partner integrations such as Salesforce, Monday, Notion, Outreach and Preqin. | TexAu lists 32 integrations, 60+ tools/connectors, and 200+ actions, including CRMs, outbound tools, and enrichment providers. |
| Product | Affinity describes itself as an AI-first CRM for private capital firms that helps them find, manage, and close deals. | TexAu describes itself as a GTM workspace and enrichment engine for agencies, founders, and GTM teams. |
| Rating on Capterra | 4.7 out of 5 from 3 reviews | 4.0 out of 5 from 20 reviews. |
| Rating on G2 | 4.4 out of 5 from 73 reviews | 4.3 out of 5 from 60 reviews. |
| Rating on GetApp | 4.7 out of 5 from 3 reviews | 4.1 out of 5 from 20 reviews. |
| Security | Affinity says sensitive data is encrypted at rest and in transit and production services run in an isolated AWS Virtual Private Cloud. | TexAu states that it is SOC 2 Type II certified and GDPR and CCPA compliant; ISO 27001 is in progress. |
| Security controls | The company states that data is encrypted at rest and in transit, hosted in an isolated AWS VPC, protected by multifactor controls, annual penetration tests and a bug-bounty programme. | TexAu states that it uses TLS 1.2 or higher in transit, AES-256 at rest, API-key rotation, audit logs and configurable retention. |
| What it does | Affinity is an AI-first CRM for private-capital firms that captures interactions, maps firm relationships and surfaces connections that can advance deals. | TexAu is a GTM table and enrichment service that searches prospects, enriches people and companies, verifies email, scores leads, and sends results to CRMs or outbound tools. |
Plans
Affinity
- Essential$2,000 a year
- Scale$2,300 a year
- Advanced$2,700 a year
- EnterprisePriced on request
TexAu
- FreeFree
- Solo$79 a month
- API 5,000 credits$100, paid once
- Starter$199 a month
- API 25,000 credits$450, paid once
- Teams$549 a month
- API 50,000 credits$800, paid once
- EnterprisePriced on request
In their own words
TexAu
TexAu describes itself as a go-to-market workspace and enrichment engine for agencies, founders, and GTM teams. It helps users find people, enrich company information, verify and score leads, and send them to a CRM or outbound tool. A table accepts CSV imports or pasted lists, with column actions for enrichment, verification, scoring, and other tasks. Schedulers, templates, and a GTM Co-Pilot that builds pipelines from plain-language instructions support automation. TexAu lists 32 integrations, more than 60 tools and connectors, and over 200 actions. Native CRM sync is listed for HubSpot, Pipedrive, Zoho CRM, and GoHighLevel; Salesforce is marked as coming soon. The company says the product is not a CRM or email sender. Its free plan includes 50 starter credits, and paid pricing starts at $79 a month, billed yearly; a 14-day trial is listed. Enrichment credits are charged only for successful lookups, and unused credits roll over up to twice the monthly allowance on Starter and above. TexAu runs on the web, macOS, and Windows.