Ahrefs vs Competitor Backlinks

Ahrefs is a web and API platform for SEO research, including keyword research, rank tracking, site audits, backlink analysis and competitor research. It also provides content tools, AI assistants and MCP access. Content Explorer can find web mentions and link prospects, while AI Content Helper supports content improvement. The free plan provides site data and fixes with limited access to Site Explorer and Site Audit. Paid plans start with Starter at $29 a month. Lite costs $129 a month and includes five projects, 750 tracked keywords, 100,000 monthly crawl credits and one user; its Site Audit allowance has a 25,000-page project maximum. Annual payment saves up to 17%. Enterprise costs $1,499 a month and requires an annual commitment; it includes SSO, two-factor authentication, ISO27001 certification, access management, audit logs and unlimited additional users. Ahrefs says its web index contains 170 trillion pages, tracks 41.9 billion keywords and filters 28.7 billion keywords; AhrefsBot crawls 8 billion pages daily. Founded in 2010, the company is headquartered in Singapore. Multilingual support is available five days a week.

Competitor Backlinks is a web tool for finding referring sites that link to competitors but not to your site. Its checker maps backlinks and presents them in an inbound network graph, a new-versus-lost timeline, anchor-text distribution, and an authority gauge. A short briefing summarizes what may be driving a competitor’s links and which links could be obtainable. The maker says the backlink data comes from a live, continuously crawled index. The free own-site check shows total referring domains, the 25 strongest domains, dofollow status, and links first seen in the last 30 days; the full referring-domain list and a CSV are available by email. A paid gap report adds a prioritized backlink gap, ranked referring domains, keyword and top-page gaps, and CSV export. Other purchases include one-time link packages and monthly done-for-you link building. That service promises at least two placements each month, plus monthly gap analysis and a report. The maker describes the tool as intended for operators and solo marketers seeking backlink insight without an enterprise SEO suite. The pricing page lists email support.