Ahrefs vs Wranker

Ahrefs is a web and API platform for SEO research, including keyword research, rank tracking, site audits, backlink analysis and competitor research. It also provides content tools, AI assistants and MCP access. Content Explorer can find web mentions and link prospects, while AI Content Helper supports content improvement. The free plan provides site data and fixes with limited access to Site Explorer and Site Audit. Paid plans start with Starter at $29 a month. Lite costs $129 a month and includes five projects, 750 tracked keywords, 100,000 monthly crawl credits and one user; its Site Audit allowance has a 25,000-page project maximum. Annual payment saves up to 17%. Enterprise costs $1,499 a month and requires an annual commitment; it includes SSO, two-factor authentication, ISO27001 certification, access management, audit logs and unlimited additional users. Ahrefs says its web index contains 170 trillion pages, tracks 41.9 billion keywords and filters 28.7 billion keywords; AhrefsBot crawls 8 billion pages daily. Founded in 2010, the company is headquartered in Singapore. Multilingual support is available five days a week.

Wranker is a web-based SEO platform for technical audits, rank tracking, AI visibility, AEO, GEO, backlinks, content optimisation, local SEO, reporting, and team collaboration. Its Site Audit crawls websites for technical issues, supports fix validation and task creation, and exports reports. Wranker connects Google Search Console and GA4 for analytics and reporting. Its content workflows cover ideas, briefs, AI writing, optimisation, approvals, and publishing, while AI visibility tracking covers Google AI Overviews, AI Mode, ChatGPT, Perplexity, and Gemini. Agency reporting includes white-label reports and PDF, CSV, and live-link exports, with scheduled delivery. No-sign-up free tools include site audits, backlink checks, organic research, keyword difficulty, and SERP analysis. The Free starter plan costs nothing and includes one project, 500 keywords, daily audits and rank tracking, unlimited standalone tools, eight content briefs per month, and Wranker-branded PDF reports. Studio costs $149 a month; Agency costs $399 a month. Wranker identifies agencies, marketing teams, consultants, founders, content teams, and enterprise marketing teams as intended users.