Alexa for Shopping vs Klarna
Alexa for Shopping
amazon.comKlarna
klarna.comSide by side
| Figure | Alexa for Shopping | Klarna |
|---|---|---|
| Price from | Free | $4.99/mo |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 1 | 4 |
| Spec score · Shopping and Price-Tracking Apps | 8.4 (#2) | 8.4 (#3) |
| Founded | 1994 | 2005 |
| Integrations | Shopping context can carry across Amazon’s website and app, Echo devices, Alexa.com, the Alexa app, Fire tablets, and Fire TV. | Klarna Payments supports integrations including Shopify, Adobe Commerce, Salesforce Commerce, and WooCommerce. |
| What it does | Alexa for Shopping is an AI shopping assistant that answers shopping questions and offers personalized product recommendations in Amazon’s app and on Amazon.com. | Klarna Payments lets merchants offer Klarna as a checkout payment method, with options customers can select such as pay now, pay later, or pay in parts. |
Plans
Klarna
- Klarna Core membership$4.99 a month
- Klarna Plus membership$9.99 a month
- Klarna Premium membership$19.99 a month
- Klarna Max membership$44.99 a month
In their own words
Alexa for Shopping
Alexa for Shopping is an AI shopping assistant in the Amazon Shopping app and on Amazon.com, available to U.S. customers. It answers shopping questions, recommends products, and compares selected items by features, prices, and reviews. Customers can view price history for up to a full year on hundreds of millions of products in Amazon’s store. Scheduled Actions can research products and send notifications or add items to a cart once or on a recurring basis. Other tools include photo-based visual search, package tracking, order-status checks, price alerts, and Auto Buy at a set price. Shop Direct surfaces products from stores across the web; Buy for Me can purchase eligible products using a customer’s primary address and credit card. Shopping context can carry across Amazon’s site and app and several Alexa devices and apps. Alexa+ customers can browse and shop the full Amazon store on Echo Show using voice, touch, or both. The service is free for signed-in Amazon customers; Prime is not required. Customers can review and manage Alexa interactions, including shopping conversations, on Review Alexa History.
Klarna
Klarna gives shoppers payment choices at checkout and gives merchants a way to offer those choices online, in apps, and in person. Customers can pay now, pay later, or split a purchase into installments; US options include Pay in 4, Pay in 30 days, paying in full, and monthly financing over 6–24 months. Pay in 4 divides a purchase into four interest-free payments collected every two weeks, with no fees when paid on time. Shoppers can also use the app to manage payments, track deliveries, compare prices, keep loyalty cards, shop in stores, and earn cashback at participating retailers. The app is free to download and use on iOS and Android. Merchants can connect through APIs or plugins for platforms including Shopify, Adobe Commerce, Salesforce Commerce, and WooCommerce, and can access tools such as express checkout and on-site messaging. Klarna Payments supports subscriptions and unscheduled charges as well as one-time payments. The service is paid, with pricing on request; Klarna Card membership plans are listed at $4.99 a month, $9.99 a month, $19.99 a month, and $44.99 a month. Klarna was founded in 2005.