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Amazon Lex vs Voiceflow

Amazon Lex

aws.amazon.com

Voiceflow

voiceflow.com

Side by side

FigureAmazon LexVoiceflow
Price from$0.50/mo$81/mo
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
APIYesYes
Self-hosted—Yes
Plans published77
Spec score · Conversational AI Platforms9.1 (#1)8.6 (#7)
Spec score · Chatbot Builders9.1 (#7)9.5 (#1)
Spec score · Chatbot software9.1 (#2)8.7 (#5)
AI bot generationYesYes
ChannelsBots can be deployed across mobile devices and chat services including Facebook Messenger, Slack, Kik, and Twilio SMS.Agents can be deployed through web chat, mobile interfaces, telephony, SMS and custom interfaces using the Conversations API.
Deployment channelsmultichannelmultichannel
Human handoffYesYes
Knowledge-base answersYesKnowledge bases can connect agent answers to imported information and services such as Zendesk and Shopify.
Visual flow builderYesYes

Plans

Amazon Lex

  • Text requestsFree
  • Speech requestsFree
  • Automated Chatbot Designer$0.50 a month
  • AWS Free TierFree
  • Speech requestFree
  • Text requestFree
  • Automated chatbot designer$0.50, paid once

Amazon Lex pricing →

Voiceflow

  • Agencies & PartnersFree
  • StarterFree
  • Pro$120 a month
  • Business$500 a month
  • Pro$972 a year
  • BusinessesPriced on request
  • EnterprisePriced on request

Voiceflow pricing →

In their own words

Amazon Lex

Amazon Lex lets application builders create conversational interfaces that respond to natural-language voice or chat input. It combines automatic speech recognition for voice with natural language understanding for voice and text interactions. Builders can use a visual flow builder and AI bot generation. The Automated Chatbot Designer analyzes conversation transcripts and proposes an initial design with intents and slot types; Test Workbench supports creating test sets and reviewing results. For FAQ responses, an intent can query an authorized knowledge source and foundation models from Amazon Bedrock. Bots can be deployed on mobile devices and chat services including Facebook Messenger, Slack, Kik, and Twilio SMS. AWS integrations include Lambda for backend logic, Cognito for authentication, Polly for text-to-speech, and Amazon Connect for contact centers. Lex is available for Android, iOS, web, and API use. Text and speech requests use pay-as-you-use pricing, with no upfront commitment or minimum fee in the listed examples. Automated Chatbot Designer training time is listed at $0.50 a month, with pricing described as per minute of training time. The AWS Free Tier is available for six months after account creation, with credits subject to stated eligibility and expiry terms.

Visit aws.amazon.com

Voiceflow

Voiceflow is a platform for building, testing, deploying, and monitoring chat and voice agents across channels and languages. Its builder combines agentic playbooks, deterministic workflows, shared instructions, and guardrails. Teams can review transcripts and call recordings, run evaluations and tests, and track analytics. Agents can reach users through a native chat widget, mobile apps, phone calls, SMS, or custom interfaces built with the Conversations API. Native integrations include Zendesk, Salesforce, HubSpot, Shopify, Airtable, Google Sheets, Gmail, and Twilio. Agents can also connect to external REST APIs, custom Functions, and MCP servers. Teams can choose from major LLM providers or bring their own model. Voiceflow says customer data is not used to train AI or machine-learning models and integrated model providers are configured for zero data retention. Its security information describes encryption at rest with customer-managed keys and encryption in transit using TLS and mTLS. The company was founded in 2019. Agencies and partners have a free-trial plan with usage-based billing; business pricing is available on request. Support includes implementation that can be self-serve or fully managed.

Visit voiceflow.com