Anura vs ProtectPPC
Anura
anura.ioProtectPPC
protectppc.comSide by side
| Figure | Anura | ProtectPPC |
|---|---|---|
| Price from | Free | $29/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 4 |
| Spec score · Click Fraud Software | 8.0 (#11) | 7.5 (#24) |
| Support | Full Engagement includes unlimited live support and training, a dedicated account executive and customer success manager, campaign optimization, and fraud mitigation guidance. | The contact page lists a self-service help center available 24/7, live chat for logged-in users Monday through Friday 9 AM–6 PM EST, and a one-hour response target for critical issues on paid plans. |
Plans
ProtectPPC
- Starter$29 a month
- Growth$69 a month
- Pro$129 a month
- Agency$249 a month
In their own words
Anura
Anura is ad fraud prevention software for identifying and filtering bots, malware, AI-assisted fraud, and human fraud from web assets. Its two detection products serve different traffic: Anura Script uses JavaScript integration to identify sophisticated invalid traffic, while Anura Direct uses a REST API for general invalid traffic. The dashboard offers traffic-quality insights, fraud-source drilldowns, configurable reports, and CSV or PDF exports. Anura IPDB is a locally deployed IP intelligence database with approximately 1 ms lookups, unlimited queries, and no usage-based fees. The product can validate leads and protect landing pages, registrations, logins, surveys, ping-post workflows, and eCommerce activity. It integrates with Google Tag Manager, WordPress, and other platforms, with custom integration development available when needed. Anura says it guarantees 99.999% accuracy when identifying bad visitors. It supports Google Ads, Microsoft Ads, Instagram, Facebook, TikTok, Twitter, YouTube, and LinkedIn, and offers automatic click blocking. The free trial lasts 15 days and requires no credit card; ongoing pricing is tailored to usage and available on request.
ProtectPPC
ProtectPPC has no write-up on Specifiction yet; its figures are above.