AnyTrack vs OptiKratos Email
AnyTrack
anytrack.io
OptiKratos Email
optikratos.comSide by side
| Figure | AnyTrack | OptiKratos Email |
|---|---|---|
| Price from | $100/mo | $41/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 4 | 6 |
| Spec score · Email Marketing Analytics Software | 8.5 (#12) | 8.8 (#5) |
| Integrations | The integrations catalog describes 100+ integrations across affiliate networks, eCommerce, and lead generation. | The marketplace advertises more than 500 integrations, including HubSpot, Salesforce, Zoho CRM, Shopify, Stripe, Zapier, Make and n8n. |
| Intended users | The maker describes AnyTrack setups for eCommerce, affiliate marketing, lead generation, info businesses, and ad agencies. | The maker describes OptiKratos as a platform for revenue teams that want CRM, WhatsApp, marketing automation, and AI sales agents together. |
| Support | The Advance plan includes personalized onboarding and dedicated support; the setup guide lists email and live chat support. | The product page advertises dedicated onboarding. |
| Tracking | Its tracking features include server-side, cookieless, and redirectless tracking, conversion event mapping, and identity resolution. | It reports real-time opens, clicks, CTR, bounces, and unsubscribes for each campaign. |
Plans
OptiKratos Email
- Free email tierFree
- Free tierFree
- Starter$41 a month
- Growth$74 a month
- Scale$124 a month
- EnterprisePriced on request
In their own words
AnyTrack
AnyTrack connects marketing activity with conversion data so businesses can track and attribute sales, leads, and signups across traffic sources. Its tracking includes server-side, cookieless, and redirectless methods, along with conversion event mapping and identity resolution. The free plan includes first- and last-ad-click attribution, A/B test attribution, customer journey logs, UTM templates, and reports for conversions, campaigns with ROAS, landing pages, ad-level breakdowns, and custom reporting. AnyTrack lists six ad platforms, including Google Ads, Meta Ads, TikTok, Microsoft Ads, Taboola, and Outbrain, plus more than 100 integrations across affiliate networks, eCommerce, and lead generation. Starter and higher plans add real-time Conversion API delivery, audience sync, automatic deduplication, and enhanced conversions. It runs on web, through an API, and as an extension. The free plan allows 5,000 sessions per month, one website, and one ad platform integration. Paid plans begin at $100/mo, and a 14-day trial is available. Sessions above a plan limit may incur overage fees.
OptiKratos Email
OptiKratos Email Analytics reports campaign engagement and how it relates to CRM deals and revenue. For each campaign, it tracks real-time opens, clicks, click-through rates, bounces and unsubscribes. Revenue attribution connects engagement to CRM deals and displays pipeline stage and revenue contribution; contact records can show a timeline of emails received, opened or clicked. Users can compare campaigns across segments and send times, and review deliverability measures including bounce rates, spam complaints and list health. A custom report builder combines selected metrics, though advanced features such as this may change during beta. The product page describes Email as unified with CRM and WhatsApp; the marketplace lists Mailchimp, Zapier and Make integrations. OptiKratos is cloud SaaS only, with no on-premise or self-hosted edition. A free tier includes 15,000 emails per month. Paid plans start at $41/user/mo billed annually, and a 14-day trial is listed. The service is available through API and web.