AnyTrack vs Rockerbox
AnyTrack
anytrack.io
Rockerbox
rockerbox.comSide by side
| Figure | AnyTrack | Rockerbox |
|---|---|---|
| Price from | $100/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 1 |
| Spec score · Email Marketing Analytics Software | 8.5 (#12) | 6.9 (#43) |
| Attribution | The Free plan includes first- and last-ad-click models, A/B test attribution, customer journey logs, and UTM tracking templates. | Its MTA provides daily, granular insights into how marketing channels and touchpoints contribute to conversions. |
| Company | The about page says AnyTrack was built by two founders, a performance marketer and an engineer, and that it started by serving affiliate marketers. | Rockerbox, Inc. is headquartered at 462 Broadway, New York, NY 10013, USA. |
| Integrations | The integrations catalog describes 100+ integrations across affiliate networks, eCommerce, and lead generation. | The integrations page lists core and premium integrations, including Google, Meta, TikTok, Shopify, Snowflake, and Google BigQuery. |
| Product | AnyTrack connects marketing and conversion data to track and attribute sales, leads, and signups across traffic sources. | Rockerbox combines marketing data centralization with multi-touch attribution (MTA), marketing mix modeling (MMM), and incrementality testing. |
| Support | The Advance plan includes personalized onboarding and dedicated support; the setup guide lists email and live chat support. | Rockerbox’s help documentation says customers can contact its support team for data, integration, or account-setting questions. |
Plans
In their own words
AnyTrack
AnyTrack connects marketing activity with conversion data so businesses can track and attribute sales, leads, and signups across traffic sources. Its tracking includes server-side, cookieless, and redirectless methods, along with conversion event mapping and identity resolution. The free plan includes first- and last-ad-click attribution, A/B test attribution, customer journey logs, UTM templates, and reports for conversions, campaigns with ROAS, landing pages, ad-level breakdowns, and custom reporting. AnyTrack lists six ad platforms, including Google Ads, Meta Ads, TikTok, Microsoft Ads, Taboola, and Outbrain, plus more than 100 integrations across affiliate networks, eCommerce, and lead generation. Starter and higher plans add real-time Conversion API delivery, audience sync, automatic deduplication, and enhanced conversions. It runs on web, through an API, and as an extension. The free plan allows 5,000 sessions per month, one website, and one ad platform integration. Paid plans begin at $100/mo, and a 14-day trial is available. Sessions above a plan limit may incur overage fees.