AnyTrack vs Sendlens
AnyTrack
anytrack.ioSendlens
sendlens.comSide by side
| Figure | AnyTrack | Sendlens |
|---|---|---|
| Price from | $100/mo | €29/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 3 |
| Spec score · Email Marketing Analytics Software | 8.5 (#12) | 7.8 (#26) |
| Product | AnyTrack connects marketing and conversion data to track and attribute sales, leads, and signups across traffic sources. | Sendlens is an email campaign intelligence platform that analyzes campaign performance beyond the reporting provided by email service providers. |
| Security and privacy | The privacy policy says the owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or destruction of data. | Sendlens says it encrypts data in transit with TLS and at rest, limits production access to a need-to-know basis, and rotates credentials regularly. |
| Support | The Advance plan includes personalized onboarding and dedicated support; the setup guide lists email and live chat support. | The site says it usually answers messages within the day; Essentials includes email support and Pro includes priority support. |
Plans
In their own words
AnyTrack
AnyTrack connects marketing activity with conversion data so businesses can track and attribute sales, leads, and signups across traffic sources. Its tracking includes server-side, cookieless, and redirectless methods, along with conversion event mapping and identity resolution. The free plan includes first- and last-ad-click attribution, A/B test attribution, customer journey logs, UTM templates, and reports for conversions, campaigns with ROAS, landing pages, ad-level breakdowns, and custom reporting. AnyTrack lists six ad platforms, including Google Ads, Meta Ads, TikTok, Microsoft Ads, Taboola, and Outbrain, plus more than 100 integrations across affiliate networks, eCommerce, and lead generation. Starter and higher plans add real-time Conversion API delivery, audience sync, automatic deduplication, and enhanced conversions. It runs on web, through an API, and as an extension. The free plan allows 5,000 sessions per month, one website, and one ad platform integration. Paid plans begin at $100/mo, and a 14-day trial is available. Sessions above a plan limit may incur overage fees.
Sendlens
Sendlens is a web-based email campaign intelligence platform that analyzes performance beyond the reporting provided by email service providers. It captures campaign screenshots and scores them across more than 15 fields, including content, visuals, calls to action, layout, tone, palette, and spam signals. It relates those traits to open rate, open-to-click rate, and conversion data, then ranks patterns by statistical confidence. Similar campaigns can be clustered for comparison with aggregated metrics; users can rename, recolor, or manually assign campaigns. Automation emails are grouped under their parent flow with totals and per-step breakdowns. Conversion data can be uploaded as a CSV for attribution funnels, using a configurable seven-day default window; attribution is a Pro feature. ActiveCampaign and Brevo are live integrations, while Klaviyo, Mailchimp, and Kit are listed as coming next. Campaign and flow performance can be exported to CSV for use with Sheets, Looker, and PowerBI. The free plan includes ten one-time fingerprint credits. Essentials costs €29 a month, billed monthly; Pro costs €69 a month, billed monthly.