Apollo vs Dealmayker

Apollo is a data intelligence and sales engagement platform for go-to-market teams. It describes a prospecting database with more than 240 million contacts and 30 million accounts, alongside email sequencing, automated outreach, dialing, call recording and pipeline tools. Apollo’s agents can research accounts, prioritize leads, write outreach, follow up and book meetings. The platform lists more than 200 integrations, including Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn and major email providers. Its free Chrome extension provides contact and account insights, email finding and dialing, and can add prospects to lists or sequences. The Free plan is free and includes 900 credits per seat per year, granted monthly, two sequences, API access and one intent topic. Basic costs $49 a month billed annually, with 30,000 credits per seat per year granted upfront, email sequencing and core integrations. Trial credits and features are subject to limits; unused credits expire at the end of each billing cycle.

Dealmayker monitors target accounts for buying signals and helps sales teams decide whom to contact, when to reach out, and what to say. Users can describe an ideal account in plain English, and the service finds matching companies in context. It tracks signals such as funding, expansion, hiring, leadership changes, technology shifts, thought leadership, and contract wins, then alerts users to new activity. Its lead-intent feature analyzes profile and company information to score an account’s match to an ideal customer profile from 0 to 100 percent. It can also draft editable conversation starters based on profile activity, role changes, and company updates. The service runs on the web, through an API, and as a Chrome extension. Plans include account discovery and monitoring, scoring, conversation starters, analysis history, and export. Qualified leads can be exported to most CRMs, including Salesforce, HubSpot, and Pipedrive. The free plan includes 5 credits; paid plans start at $99 a month. The company says its analysis uses public profile and company information, not private data.