Apollo vs Lead411

Apollo is a data intelligence and sales engagement platform for go-to-market teams. It describes a prospecting database with more than 240 million contacts and 30 million accounts, alongside email sequencing, automated outreach, dialing, call recording and pipeline tools. Apollo’s agents can research accounts, prioritize leads, write outreach, follow up and book meetings. The platform lists more than 200 integrations, including Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn and major email providers. Its free Chrome extension provides contact and account insights, email finding and dialing, and can add prospects to lists or sequences. The Free plan is free and includes 900 credits per seat per year, granted monthly, two sequences, API access and one intent topic. Basic costs $49 a month billed annually, with 30,000 credits per seat per year granted upfront, email sequencing and core integrations. Trial credits and features are subject to limits; unused credits expire at the end of each billing cycle.

Lead411 is a B2B contact data and prospecting service with direct-dial data, buyer intent data, technographic filters, and API access. Its Chrome Extension is for browsing LinkedIn and other company websites, and the service integrates with Salesforce, HubSpot, Pipedrive, Outreach.io, and other platforms. Lead411 says its contact data process combines machine learning, human verification, and real-time email validation; it claims 96%+ email deliverability accuracy and a 97% average for optimized verified emails. Direct dials receive human verification and location matching. Most plans offer unlimited lead searches and exports, though some have monthly or yearly limits; unused exports roll over to the next billing cycle. The Pilot plan provides 50 free exports during a 7-day trial. Paid plans start at 49 USD per month. Monthly plans can be canceled at any time; annual-plan options require contacting support. Lead411 says it was founded in 2001 and is headquartered in Boulder, Colorado. It also states that it is a registered data broker under applicable state laws, including Texas law.