Apollo vs SalesTools AI
Apollo
apollo.ioSalesTools AI
salestools.ioSide by side
| Figure | Apollo | SalesTools AI |
|---|---|---|
| Price from | $49/mo | $79/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 4 |
| Spec score · AI Lead Generation Software | 9.0 (#1) | 7.5 (#29) |
| Spec score · Sales Engagement Software | 9.0 (#3) | 7.5 (#51) |
| Founded | 2015 | 2018 |
| Integrations | Apollo lists Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn, and major email providers among its integrations. | The integrations documentation lists LinkedIn, email, CRM, calendar and Slack connections. |
| Product | Apollo describes itself as a data intelligence and sales engagement platform for go-to-market teams. | Salestools describes itself as an AI sales agent platform for prospecting, researching and booking meetings. |
| Security | Apollo says it is ISO 27001 and SOC 2 certified and GDPR compliant, and encrypts data in transit and at rest. | The pricing page states that Salestools is SOC 2 Type II certified and GDPR compliant on every plan. |
| Support | Apollo describes its Custom plan as including dedicated support. | The team page advertises 24/7 support. |
Plans
SalesTools AI
- Starter$79 a month
- Growth$129 a month
- Scale$199 a month
- Enterprise$3,000 a month
In their own words
Apollo
Apollo is a data intelligence and sales engagement platform for go-to-market teams. It describes a prospecting database with more than 240 million contacts and 30 million accounts, alongside email sequencing, automated outreach, dialing, call recording and pipeline tools. Apollo’s agents can research accounts, prioritize leads, write outreach, follow up and book meetings. The platform lists more than 200 integrations, including Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn and major email providers. Its free Chrome extension provides contact and account insights, email finding and dialing, and can add prospects to lists or sequences. The Free plan is free and includes 900 credits per seat per year, granted monthly, two sequences, API access and one intent topic. Basic costs $49 a month billed annually, with 30,000 credits per seat per year granted upfront, email sequencing and core integrations. Trial credits and features are subject to limits; unused credits expire at the end of each billing cycle.
SalesTools AI
SalesTools AI has no write-up on Specifiction yet; its figures are above.