Appcharge Web Store vs CAS.AI Mediation

Appcharge Web Store is a hosted web storefront for mobile game publishers and studios that want to sell directly to players. Publishers configure prices, offers, currencies, payment methods and regional rules, while Appcharge hosts and maintains the store. Stores can mirror a game’s appearance and include daily bonuses, progress bars, checkout upsells, rolling offers, post-purchase offers, promo codes, coupons, subscriptions and loyalty programs. LiveOps personalization, localized currencies and seamless login support the player journey, with VIP exclusives and early-access rewards also listed. APIs, SDKs and webhooks connect the store with publisher systems and can synchronize game economy, segments and player data in real time. Checkout supports alternative payment methods and localized flows. Appcharge’s Merchant of Record service covers taxes, payment processing, risk management and compliance. It lists PCI DSS Level 1 compliance, SOC 1 Type 2 and SOC 2 Type 2 certification, and GDPR, COPPA and CCPA alignment. Pricing is on request.

CAS.AI Mediation is a mobile app ad mediation platform that runs a hybrid real-time bidding and waterfall auction for each impression. CAS.AI says it connects to 20+ ad networks and 150+ DSPs, including AdMob, ironSource, Unity Ads, AppLovin, and Mintegral. Supported formats include rewarded video, interstitial, banner, MREC, and native ads. SDK support is listed for Android, iOS, Unity, Flutter, Unreal, React Native, Cordova, Construct, and Godot. Auction reporting identifies the winning demand source and price for each impression. CAS.AI says it will pay the difference if earnings are lower in an A/B test, but this no-loss promise applies only to apps with at least 5,000 daily active users. Setup is free, while CAS takes a share of earnings; other commercial terms are set in separate agreements. The maker advertises consolidated payouts available from day five, crypto payout options, and 24/7 support. The SDK may collect IP addresses, advertising IDs, usage statistics, ad views, and click-throughs, and publishers must obtain appropriate user consent.