AppMagic vs Keentics

AppMagic provides mobile-app analytics and market research through its website and API. Its research covers app classification, advertising analysis and trendspotting. For Steam games and downloadable content, Steam Analytics reports revenue, downloads, DAU/MAU, average daily playtime, daily concurrent users, followers and pricing. The API has more than 50 endpoints for retrieving datasets and automating reports. Customers may grant access to Apple App Store, Google Play Store or Steam Store publisher accounts under an Order Form; AppMagic also names AppLovin MAX and ironSource LevelPlay accounts as possible sources of advertising monetization data, and Steamworks Partner accounts as a possible games-data source. AppMagic says it does not disclose customer-provided publisher data to third parties and uses it to improve its estimation models. Its free plan provides limited information, and a free trial is available. Paid Services are priced through fees in an Order Form; estimates can be requested through the website. AppMagic says it focuses on small and medium-sized businesses within Sensor Tower’s broader intelligence ecosystem.

Keentics is an event analytics platform for games, apps, and websites. It turns raw events into funnels, retention and lifetime-value analysis, behavioral paths, and reusable cohorts. Game metrics include ARPU, ARPPU, whale curves, ad revenue, and ROAS. Teams can group custom events across dimensions, build multi-step funnels, create dashboard cards, and query raw events with sandboxed, read-only SQL on ClickHouse. Reporting supports Web/JS, iOS, Android, Unity, WeChat Mini Program, and server backends. SDK features include batching, offline retry, identity merging, autocapture, and API-key authentication. The service says raw event data can be exported at any time; its Free plan excludes export and read-only SQL. Data is hosted on Keentics cloud, and bot and crawler traffic is filtered from monthly event quotas. Plans are based on event volume: Free allows 2 million events per month, while paid plans start at $20 a month.