AppMagic vs Sensor Tower
AppMagic
appmagic.rocksSensor Tower
sensortower.comSide by side
| Figure | AppMagic | Sensor Tower |
|---|---|---|
| Price from | Free | — |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 1 |
| Spec score · Game Analytics Software | 8.8 (#3) | 7.9 (#13) |
| Founded | Sensor Tower's acquisition announcement says AppMagic was founded in 2016. | 2013 |
| Headquarters | San Francisco, California, USA | San Francisco, California, United States |
| Product | AppMagic provides analytical data on mobile applications through its website. | Sensor Tower provides digital market intelligence across mobile apps, digital advertising, audiences, web, and gaming. |
| Security | The privacy policy says Sensor Tower uses commercially reasonable technical, contractual, administrative, and physical measures to protect personal information. | Sensor Tower says it is SOC 2 Type II compliant and attested, and that its security controls undergo continuous testing and monitoring. |
| Support | AppMagic's terms direct users to contact [email protected] with questions about the terms. | The security page directs customers to contact [email protected] with questions not covered there. |
| What it does | AppMagic is a market-intelligence platform for mobile apps, mobile games and Steam titles, providing market research, competitor analysis and performance estimates. | Sensor Tower provides digital intelligence about consumer behavior and market performance across mobile apps, digital platforms, and gaming ecosystems. |
Plans
In their own words
AppMagic
AppMagic provides mobile-app analytics and market research through its website and API. Its research covers app classification, advertising analysis and trendspotting. For Steam games and downloadable content, Steam Analytics reports revenue, downloads, DAU/MAU, average daily playtime, daily concurrent users, followers and pricing. The API has more than 50 endpoints for retrieving datasets and automating reports. Customers may grant access to Apple App Store, Google Play Store or Steam Store publisher accounts under an Order Form; AppMagic also names AppLovin MAX and ironSource LevelPlay accounts as possible sources of advertising monetization data, and Steamworks Partner accounts as a possible games-data source. AppMagic says it does not disclose customer-provided publisher data to third parties and uses it to improve its estimation models. Its free plan provides limited information, and a free trial is available. Paid Services are priced through fees in an Order Form; estimates can be requested through the website. AppMagic says it focuses on small and medium-sized businesses within Sensor Tower’s broader intelligence ecosystem.
Sensor Tower
Sensor Tower has no write-up on Specifiction yet; its figures are above.