Attentive vs EZ Texting
Attentive
attentive.comEZ Texting
eztexting.comSide by side
| Figure | Attentive | EZ Texting |
|---|---|---|
| Price from | Free | $20/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 8 | 4 |
| Spec score · SMS Marketing Software | 8.1 (#13) | 8.3 (#9) |
| Spec score · Business Text Messaging Software | 8.1 (#12) | 8.4 (#4) |
| Spec score · Messenger Marketing Software | 8.1 (#13) | 8.3 (#11) |
| Founded | 2016 | 2005 |
| Headquarters | Hoboken, New Jersey, United States | Santa Monica, California, United States |
| Integrations | Attentive says it offers 100+ pre-built integrations and flexible APIs, including connections for ecommerce, loyalty, customer data, and customer experience tools. | Featured integrations include HubSpot, Constant Contact, Squarespace, Shutterstock, Zapier, and Mailchimp, with 7,461 integrations listed. |
| Support | All plans include strategic planning, onboarding and deliverability support, a dedicated support team, and 24/5 service. | Live chat support is available seven days a week, from 8am–8pm ET on weekdays and 10am–7pm ET on weekends. |
| What it does | Attentive provides businesses with two-way, real-time personalized customer communications via text messaging to help manage customer relationships and drive ecommerce revenue. | EZ Texting is an SMS marketing platform for sending text messages to customers, subscribers, staff, and supporters at scale. |
Plans
Attentive
- AI EssentialsFree
- AI GrowPriced on request
- AI JourneysPriced on request
- AI ProPriced on request
- Full platform packagePriced on request
- SMS, email, RCS, & pushPriced on request
- TextPriced on request
- Text & emailPriced on request
EZ Texting
- Launch$20 a month
- Boost$60 a month
- Scale$100 a month
- Enterprise$3,000 a month
In their own words
Attentive
Attentive provides businesses with two-way, real-time customer messaging intended to help manage relationships and support ecommerce revenue. Its channels include SMS, email, RCS and push, which can work together. Browsing, cart activity, purchases, preferences and engagement can inform who receives a message, its content and timing. The platform includes two-tap sign-up, audience segmentation, workflow automation, A/B testing frameworks, and campaign and segment reporting. Attentive Concierge combines AI and live agents for support, with complex questions routable to a business’s in-house team. AI tools can generate messages and subject lines, automate retargeting, and support cross-channel journeys; another option lists predictive send-time optimization, segmentation and subscriber identification. Attentive lists more than 100 pre-built integrations and flexible APIs for ecommerce, loyalty, customer data and customer experience tools. Security features include MFA, SSO, access monitoring and encryption at rest; its status page lists CCPA, GDPR and SOC 2 compliance areas. Access is through web and API. Pricing is on request, with a free trial of unstated duration.
EZ Texting
EZ Texting is an SMS marketing platform for sending messages to customers, subscribers, staff, and supporters. Its composer handles SMS, MMS, and RCS, while automation supports scheduled texts, drip campaigns, follow-up sequences, and keyword replies. AI Compose drafts campaign messages; AI Reply generates replies based on a business’s website and documents. Multilingual texting supports six character sets. Free iPhone, iPad, and Android apps provide mass campaigns, shared-inbox replies, contact management, push notifications, AI tools, and delivery reports. Featured integrations include HubSpot, Constant Contact, Squarespace, Shutterstock, Zapier, and Mailchimp; 7,461 integrations are listed. The service operates in the United States and Canada. Plans start at $20 a month billed annually, with a 14-day trial and no free plan. Each SMS uses one credit and each MMS uses three; incoming messages are free on every plan. Live chat is available seven days a week, with weekday hours of 8am–8pm ET and weekend hours of 10am–7pm ET.