B2B Wave vs Fourthwall
B2B Wave
b2bwave.comFourthwall
fourthwall.comSide by side
| Figure | B2B Wave | Fourthwall |
|---|---|---|
| Price from | — | $15/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 3 |
| Spec score · Ecommerce platforms | 8.3 (#82) | 9.2 (#12) |
| Free plan | No | Yes |
| Integrations | Listed integrations include QuickBooks, Xero, Stripe, Authorize.net, Avalara, Brightpearl, ShipStation, Shopify, Zapier, and Zoho; the site also offers an API. | Official integrations include YouTube Shopping, TikTok Shop, Twitch Gifting, Instagram/Facebook Shopping, StreamElements, Streamlabs, Klaviyo, beehiiv, Laylo, ShipStation, Mailchimp, Zapier, Kit and Spotify. |
| Security | The FAQ says connections use SSL or TLS, passwords are encrypted, two-factor authentication is supported, and data is automatically backed up twice daily. | Fourthwall’s Trust Center lists a SOC 2 Type I engagement letter plus encryption, vulnerability monitoring, background checks and tested disaster-recovery controls. |
Plans
B2B Wave
- ProPrice not published
- Scale£135 a month
- Lite£135 a month
- EnterprisePriced on request
In their own words
Fourthwall
Fourthwall provides tools for designing and selling catalog products, running a customizable shop, offering memberships and using social selling integrations. Its Free plan includes those functions, and listed storefront connections include YouTube Product Shelf (Merch Shelf), TikTok Shop, Twitch Product Gifting, Facebook Shopping and Instagram Shopping. Fulfillment coverage is global, with white-label shipping and custom branding available. The service also lists design and mockup tools and API access. The Pro plan costs $15 a month and includes 100 GB of digital product storage. The listed platform is API. That platform detail may matter to sellers considering how the service connects with their store or workflow. Customer personalization is not included in the listed offering. The plan details distinguish the free shop and selling functions from Pro's stated digital product storage allowance, while both plans sit within a service that also lists social connections and global fulfillment.