BacklinkManager vs LinkAssistant

BacklinkManager is a web-based backlink management CRM and link-tracking tool for agencies, marketing teams, freelance link builders and SEOs. Its crawler checks link attributes such as do-follow and no-follow, server response and removal status, and can notify users when status changes. It checks page HTML first and can render a page in a cloud browser if it does not find the link there. Users can set link-building goals and group target pages by project, domain or client. The CRM manages relationships with clients, freelance link builders and vendors, and allows teams to assign client management to team members. Shareable custom dashboards support backlink reporting for clients and internal teams. The pricing comparison names Ahrefs, Semrush, Moz and Majestic as external-tool integrations, without specifying their details. The Free plan is free and monitors 50 links. Starter is $39 a month billed annually and includes 200 backlinks, 3 users, 100 targets and 50 partnerships. The Link Matching Tool and Link Exchange Marketplace are marked as coming soon.

LinkAssistant supports link-building campaigns from prospect discovery and contact research through outreach and backlink monitoring. It lists 10+ ways to find opportunities, including searches tailored by location, niche, and SERP type. Users can also identify prospects from competitors’ backlink profiles using broken-link building and backlink-gap techniques. Prospect assessments can include InLink Rank, domain age, organic traffic, Page Authority, and indexed-page count. Outreach tools cover contact discovery, customizable email templates, and tracking sent emails, replies, and follow-ups. A verification tracker checks whether acquired links remain in place and can flag removals or nofollow tags. Reports can be customized, white-labeled, and scheduled for delivery. The software runs on Linux, macOS, and Windows. The free license allows up to 1,000 prospects per project. Professional costs $129 a year and Enterprise costs $259 a year; both list unlimited prospects per project. Enterprise also lists report saving, emailing, scheduling, and CSV, SQL, and HTML export. The company says its tools serve SEO professionals, marketing companies, website owners, and web developers.