BacklinkManager vs Linkwake

BacklinkManager is a web-based backlink management CRM and link-tracking tool for agencies, marketing teams, freelance link builders and SEOs. Its crawler checks link attributes such as do-follow and no-follow, server response and removal status, and can notify users when status changes. It checks page HTML first and can render a page in a cloud browser if it does not find the link there. Users can set link-building goals and group target pages by project, domain or client. The CRM manages relationships with clients, freelance link builders and vendors, and allows teams to assign client management to team members. Shareable custom dashboards support backlink reporting for clients and internal teams. The pricing comparison names Ahrefs, Semrush, Moz and Majestic as external-tool integrations, without specifying their details. The Free plan is free and monitors 50 links. Starter is $39 a month billed annually and includes 200 backlinks, 3 users, 100 targets and 50 partnerships. The Link Matching Tool and Link Exchange Marketplace are marked as coming soon.

Linkwake tracks changes in referring domains across agency client portfolios. It compares Common Crawl releases to show domains gained, lost or retained, and identifies domains linking to competitors but not to a tracked site as possible outreach gaps. Users can organize domains into portfolios, follow movement on dashboards, and receive scheduled weekly or monthly CSVs or shareable client report links. Its source is Common Crawl’s web graph, which Linkwake says covers more than 100 million domains; data changes when releases arrive, roughly every 2–3 months. The focus is domain-level links, not keywords, page-level links or anchor text. The free plan costs nothing and includes five tracked domains, release-change comparisons, email digests and manual reports. Paid plans start at $24/mo. Starter lists 100 domains and three releases of history; higher plans offer more tracked domains, longer history, reports and API access. Common Crawl is not a complete web index, so missing relationships should be checked before outreach.