Backly vs LinkSwapy
Backly
backly.ioLinkSwapy
linkswapy.comSide by side
| Figure | Backly | LinkSwapy |
|---|---|---|
| Price from | €9/mo | $49/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 3 | 7 |
| Spec score · Link Building Software | 8.7 (#4) | 7.7 (#13) |
| Audience | The homepage identifies SaaS founders, SEO consultants, indie hackers, and content creators as audiences for Backly. | The product is presented for SEO agencies, freelance SEOs, link-building teams, and in-house SEO teams. |
| Product | Backly analyzes a submitted website, finds backlink opportunities, and drafts content suggestions for link building. | LinkSwapy is a link partnership management platform for managing backlink partnerships, return links, live backlinks, supplier domains, and lost-link recovery. |
| Security | The privacy policy describes TLS/HTTPS encryption in transit, secure database hosting, and access controls. | Single sign-on and SCIM provisioning are included on the Scale plan. |
| Support | The site lists [email protected], and the Growth and Pro plans include priority support. | Scale includes priority support and dedicated onboarding. |
| Trial | The 7-day trial requires a card, and the homepage says users who cancel before day 7 pay nothing. | The free trial lasts 14 days, requires no credit card, and provides Growth-level features during the trial. |
Plans
LinkSwapy
- Domain check credits — 500 checks$29, paid once
- Starter$49 a month
- Domain check credits — 2,000 checks$99, paid once
- Growth$149 a month
- Agency$299 a month
- Domain check credits — 10,000 checks$399, paid once
- Scale$599 a month
In their own words
Backly
Backly finds potential backlink opportunities and prepares tailored posts for relevant online communities and sites. Users enter a website URL; Backly reads its niche, suggests destinations, and drafts content for each prospect. The homepage says a run returns 5–8 opportunities and takes about 60 seconds to produce drafts. Suggested destinations include Reddit, Quora, Indie Hackers, Hacker News, Dev.to, Product Hunt, Medium, Stack Overflow, niche forums, and Q&A sites. Backly checks whether proposed links resolve. Users review and edit each draft, then publish it themselves by copying and pasting; the service does not post on their behalf. Its stated audiences include SaaS founders, SEO consultants, indie hackers, and content creators. Starter costs €9 a month and includes five generations per month; Growth costs €29 a month for 20 generations, while Pro costs €79 a month for unlimited generations. Each tier includes niche analysis, opportunities, drafts, and link checks. Backly offers a 7-day free trial, requires a card to start, and says cancellation before day seven avoids a charge. It does not guarantee SEO results or rankings.
LinkSwapy
LinkSwapy is a web platform for managing backlink partnerships, supplier domains, contacts, link deals, and monitored backlinks. It checks link status, presence, anchor, rel attribute, noindex, canonical, redirects, and timestamps. Removed or nofollowed links enter a recovery queue with the supplier contact attached. The product supports eight link-deal types and can use your Ahrefs, SEMrush, Moz, or DataForSEO API keys for premium SEO metrics. Outreach messages are prepared with variables for copying into your inbox; Gmail, SMTP, and WhatsApp Business API integrations are listed as roadmap items. A 14-day trial requires no credit card and provides Growth-level features. Starter costs $49 a month; Growth $149 a month; Agency $299 a month; Scale $599 a month, billed +. Separate domain-check credit packs are sold as one-time purchases.