Badger Maps vs GeoMaps

Badger Maps is a mobile-first sales mapping and route-planning platform for B2B field teams. Its route optimization supports up to 120 stops, with live traffic and turn-by-turn navigation integrations. Users can filter and color customer records by custom fields and add map layers such as postal codes, points of interest, and counties. Native CRM connections include Salesforce, HubSpot, Microsoft Dynamics, Zoho, NetSuite, Pipedrive, monday.com, Insightly, SugarCRM, Veeva, and Odoo. Custom CRMs and databases can connect through FTP or REST API, and other apps through Zapier. CRM integration depth varies: Standard covers Accounts or Contacts and one related Task or Activity; Advanced supports unlimited objects and relationships. The free Personal plan runs for 14 days and includes the Business feature set. Business costs $58/user/mo billed annually, or $69/mo per user billed monthly. The web app needs an internet connection; offline maps prepared in Google Maps can keep a current route navigable. Badger Maps lists sales reps, sales management, sales operations, and field service among its intended roles.

GeoMaps turns spreadsheet, CRM, and database data into interactive maps for exploring locations and planning business trips. Users can plot thousands of records, filter them, customize markers, and find nearby locations. Maps can combine drawn territories, administrative boundaries, drive-time areas, radius rings, and imported shapefiles. For route planning, GeoMaps creates multi-stop routes with drive times that can be shared, printed, or exported to navigation apps. Visualization options include heatmaps, clusters, grids, region shading, demographic data, geographic centers, and H3 hexagons. Listed integrations include Google Sheets, Excel, HubSpot, PostgreSQL, Zapier, Make, and n8n, alongside other spreadsheet, CRM, database, automation, and REST API connections. Its AI map generation creates a map connected to data from a user description. GeoMaps is aimed at sales, field operations, and territory teams. iOS and Android companion apps display existing lists, records, layers, and routes. The free plan covers 1,000 locations and one user. Pro starts at $20/mo (annual); Enterprise starts at $79.00 per year.