Badger Maps vs GraphHopper
Badger Maps
badgermapping.com
GraphHopper
graphhopper.comSide by side
| Figure | Badger Maps | GraphHopper |
|---|---|---|
| Price from | $12/mo | €69/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 8 | 5 |
| Spec score · Route Planning Software | 9.4 (#1) | 8.6 (#8) |
| Company history | Badger Maps says founder and CEO Steve Benson founded the company in 2012 after working in field sales at IBM and selling Google Maps API at Google. | GraphHopper says its routing engine began as an open-source project in 2014 and that the company was founded in Munich in 2016. |
| Founded | 2012 | 2016 |
| Headquarters | San Francisco, California, USA | Munich, Germany |
| Routing | Route optimization supports up to 120 stops and includes live traffic and turn-by-turn navigation integrations. | Its routing service provides travel times, distances, turn-by-turn directions, and vehicle-specific routing profiles, including custom profiles. |
Plans
Badger Maps
- PersonalFree
- Badger Scoreboard$12 a month
- Badger Lead Routing$16 a month
- Badger Align$20 a month
- Badger Insights$50 a month
- Business$69 a month
- Enterprise$109 a month
- Enterprise PlusPriced on request
GraphHopper
- FreeFree
- Basic€69 a month
- Standard€199 a month
- Premium€479 a month
- CustomPriced on request
In their own words
Badger Maps
Badger Maps is a mobile-first sales mapping and route-planning platform for B2B field teams. Its route optimization supports up to 120 stops, with live traffic and turn-by-turn navigation integrations. Users can filter and color customer records by custom fields and add map layers such as postal codes, points of interest, and counties. Native CRM connections include Salesforce, HubSpot, Microsoft Dynamics, Zoho, NetSuite, Pipedrive, monday.com, Insightly, SugarCRM, Veeva, and Odoo. Custom CRMs and databases can connect through FTP or REST API, and other apps through Zapier. CRM integration depth varies: Standard covers Accounts or Contacts and one related Task or Activity; Advanced supports unlimited objects and relationships. The free Personal plan runs for 14 days and includes the Business feature set. Business costs $58/user/mo billed annually, or $69/mo per user billed monthly. The web app needs an internet connection; offline maps prepared in Google Maps can keep a current route navigable. Badger Maps lists sales reps, sales management, sales operations, and field service among its intended roles.
GraphHopper
GraphHopper is a routing and route-optimization platform for applications and transportation operations. Its routing APIs provide travel times, distances, turn-by-turn directions and vehicle-specific profiles, including custom profiles. Optimization can account for time windows, vehicle capacities and service times, with a maximum of 30 stops. Additional tools cover address and coordinate geocoding, territory planning, GPS-track processing, distance and time calculations, and service-area mapping. Traffic-aware planning uses TomTom traffic data. GraphHopper uses OpenStreetMap data and says it works with Thunderforest and MapTiler. The commercial APIs are built on the open-source, Java-based GraphHopper engine and jsprit, supporting cloud servers, mobile devices and offline use. It is available through web, API, Android, iOS and self-hosted deployments. The Free plan is non-commercial; paid plans start at €69 per month. All plans include online support, updates and at least weekly OpenStreetMap data updates.