Baremetrics vs HAM
Baremetrics
baremetrics.comHAM
goham.ioSide by side
| Figure | Baremetrics | HAM |
|---|---|---|
| Price from | $75/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 5 | 0 |
| Spec score · Customer Lifetime Value Software | 8.3 (#7) | 7.3 (#28) |
| Spec score · Subscription Analytics Software | 8.3 (#5) | 7.2 (#20) |
| Spec score · Customer Analytics Software | 8.2 (#10) | 7.1 (#23) |
| Dashboards | Custom dashboards are included in the Growth plan. | Users can describe a dashboard in plain English, then edit, save, and share the generated dashboard. |
| Integrations | The product page lists native integrations including Stripe, Shopify Partners, Braintree, Recurly, App Store Connect, Google Play, and Chargebee. | The site lists Skio, Recharge, Stay, Ordergroove, Klaviyo, Meta, Google Ads, Rivo, Attentive, Gorgias, Okendo, Yotpo, and Loop among its integrations. |
| Security | Baremetrics says website access uses HTTPS and user passwords are secured with BCrypt rather than stored in plaintext. | HAM's terms say it maintains internal security controls and commercially reasonable administrative, technical, and physical safeguards for the product and customer content. |
| Support | Launch includes chat support, while Scale includes a dedicated support representative. | The terms say HAM provides technical support during the subscription period; the site lists [email protected] as its contact email. |
Plans
Baremetrics
- Launch$75 a month
- Cancellation Insights add-on$129 a month
- Payment Recovery add-on$129 a month
- Growth$255 a month
- Scale$1,152 a month
In their own words
Baremetrics
Baremetrics is subscription analytics software for businesses that track recurring revenue. It reports more than 28 metrics, including MRR, ARR, churn, upgrades and downgrades, alongside cohort analysis, predictive CLV, profitability metrics and customer segmentation. Forecasting addresses hiring, expansion and departmental budgets. Growth includes custom dashboards. Cancellation Insights collects cancellation feedback, shows revenue lost by reason and can send personalized follow-up emails. Payment Recovery supplies automated tools and reminders for failed payments. Native integrations include Stripe, Shopify Partners, Braintree, Recurly, App Store Connect, Google Play and Chargebee. Other data can enter through the API or Intercom and Zapier integrations. The service runs on the web and through an API. Launch starts at $75/mo with one integration, Growth at $255/mo with two, and Scale at $1152/mo with unlimited integrations. Payment Recovery and Cancellation Insights each cost $129/mo as add-ons. There is no free plan, but a 14-day trial is available.
HAM
HAM is a web-based analytics platform for subscription brands. It focuses on subscriber retention, churn, growth, cohort analysis, customer segmentation, and profitability metrics, with real-time data refresh. Teams can ask Claude Desktop or Claude Code questions about subscription data through HAM’s MCP connection. They can also describe a dashboard in plain English, then edit, save, and share the generated result. HAM says custom dashboards contain more than 70 charts and segments using attributes such as product, activation date, discount code, and order tags. Custom segments help investigate churn causes, including drop-offs linked to order number or shipping delays. The platform preserves retention, churn, and lifetime-value history through migrations, including cohorts from 12 or more months earlier. It tracks product additions and removals, including bundles, for cross-sell analysis and average-order-value growth. HAM can surface trends and anomalies and compare cohort outcomes during retention tests. Pricing is on request.